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Scopus Author ID: 57204391141
GND: 1034761757

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University of Kurdistan Hewler: Erbil, Kurdistan, IQ

Associate Professor (Business and Management )
Employment
Source: Self-asserted source
Al-Abdallah

Works (41)

Exploring the Mediating Effect of Digital Versus Traditional Marketing Communication on Students’ Selection of Higher Education Institutions in Developing Countries

Human Behavior and Emerging Technologies
2025-01 | Journal article
DOI: 10.1155/hbe2/5510524
Contributors: Ghaith Al-Abdallah; Karim Ababakr; Stephen Gbenga Fashoto
Source: check_circle
Crossref

Sustainable development through biomimicry: Enhancing circular economy practices for environmental sustainability

Sustainable Development
2024-12 | Journal article
DOI: 10.1002/sd.3010
Contributors: Mohammad Al Haj Eid; Ghaith Al‐Abdallah
Source: check_circle
Crossref

Social Media marketing and restaurants’ brand equity after COVID-19: A revitalizing model

Journal of Vacation Marketing
2024-11-03 | Journal article
DOI: 10.1177/13567667241277207
Contributors: Ghaith Al-Abdallah; Mariwan Ismael; Latifa Attieh
Source: check_circle
Crossref

The impact of Instagram utilization on brand management: an empirical study on the restaurants sector in Beirut

Journal of Foodservice Business Research
2024-05-03 | Journal article
DOI: 10.1080/15378020.2022.2083910
Contributors: Ghaith M. Al-Abdallah; Ala’ Omar Dandis; Mohammad Badi’ Al Haj Eid
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Social media marketing strategy: The impact of firm generated content on customer based brand equity in retail industry

Journal of Marketing Communications
2024-01-07 | Journal article
DOI: 10.1080/13527266.2023.2300076
Contributors: Ghaith Al-Abdallah; Rojan Barzani; Ala’ Omar Dandis; Mohammad Al Haj Eid
Source: check_circle
Crossref

Brand Experience and Customer Loyalty in Dentistry: The Role of Perceived Brand Authenticity

International Journal of Dentistry
2023-11-24 | Journal article
DOI: 10.1155/2023/2541243
Contributors: Ghaith Al-Abdallah; Jegr Ababakr; Javier Martin
Source: check_circle
Crossref

Exploring the Nexus: Female Employees' Perspectives on Organizational Learning and Organizational Productivity in Nigeria's Small and Medium-Sized Businesses

Journal of Namibian Studies : History Politics Culture
2023-06-19 | Journal article
DOI: 10.59670/jns.v34i.2560
Part of ISSN: 2197-5523
Part of ISSN: 1863-5954
Contributors: Ghaith Al-Abdallah; Oluwatoyin Ogunbowale
Source: Self-asserted source
Al-Abdallah

User-Generated Content and Firm Generated Content: A Comparative Empirical Study of the Consumer Buying Process

UKH Journal of Social Sciences
2022-06-30 | Journal article
DOI: 10.25079/ukhjss.v6n1y2022.pp10-31
Contributors: Ghaith Al-Abdallah; Sarhang Jumaa
Source: check_circle
Crossref

Can internal marketing activities save small and medium industrial enterprises in a tough economy? Back to the basics approach

International Journal of Industrial and Systems Engineering
2021 | Journal article
DOI: 10.1504/IJISE.2021.116925
EID:

2-s2.0-85112868189

Part of ISSN: 17485045 17485037
Contributors: Al-Abdallah, G.M.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier
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Pharmacy service factors and pharmacy performance: the role of patient satisfaction in community pharmacies

International Journal of Pharmaceutical and Healthcare Marketing
2021 | Journal article
DOI: 10.1108/IJPHM-03-2020-0017
EID:

2-s2.0-85107876732

Part of ISSN: 17506123
Contributors: Barghouth, D.; Al-Abdallah, G.M.; Abdallah, A.B.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier
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The effects of user generated content and traditional reference groups on purchase intentions of young consumers: A comparative study on electronic products

International Journal of Data and Network Science
2021 | Journal article
DOI: 10.5267/j.ijdns.2021.7.012
EID:

2-s2.0-85114727646

Part of ISSN: 25618156 25618148
Contributors: Al-Rawabdeh, H.O.; Ghadir, H.; Al-Abdallah, G.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier
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The Impact of Social Networking Sites on Luxury Vehicles Purchase Decision Process in Gulf Cooperation Council Countries

Journal of International Consumer Marketing
2021-10-20 | Journal article
DOI: 10.1080/08961530.2020.1867023
Contributors: Ghaith Al-Abdallah; Nadine Khair; Reyad Elmarakby
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Green product innovation and competitive advantage: an empirical study of chemical industrial plants in Jordanian qualified industrial zones

Benchmarking: An International Journal
2021-10-07 | Journal article
DOI: 10.1108/BIJ-03-2020-0095
Contributors: Ghaith M. Al-Abdallah; Majda I. Al-Salim
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Internet-Based Entrepreneurial Ventures: An Empirical Investigation of Startup Business Strategies on Firm Performance from the MENA region

Global Journal of Flexible Systems Management
2021-03 | Journal article
DOI: 10.1007/s40171-020-00256-4
Contributors: Ghaith M. Al-Abdallah; Kym E. Fraser; Abbas N. Albarq
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Barriers to Six Sigma implementation in Chinese small and medium steel enterprises

International Journal of Business Excellence
2020 | Journal article
DOI: 10.1504/IJBEX.2020.108551
EID:

2-s2.0-85080966755

Part of ISSN: 17560055 17560047
Contributors: Al-Abdallah, G.M.; Lic, C.V.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier
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Factors affecting customers selection of community pharmacies: The mediating effect of branded pharmacies and the moderating effect of demographics

Management Science Letters
2020 | Journal article
DOI: 10.5267/j.msl.2019.12.037
EID:

2-s2.0-85080905558
Contributors: Ghattas, D.A.; Al-Abdallah, G.M.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier
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The evaluation of traditional communication channels and its impact on purchase decision

Management Science Letters
2020 | Journal article
DOI: 10.5267/j.msl.2019.12.014
EID:

2-s2.0-85078106763
Contributors: Mustafa, S.; Al-Abdallah, G.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier
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A systematic review of women entrepreneurs opportunities and challenges in Saudi Arabia

Journal of Entrepreneurship Education
2019 | Journal article
EID:

2-s2.0-85078639017
Contributors: Abou-Moghli, A.A.; Al-Abdallah, G.M.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier

An examination of the e-commerce technology drivers in the real estate industry

Problems and Perspectives in Management
2018 | Journal article
DOI: 10.21511/ppm.16(4).2018.39
EID:

2-s2.0-85064705460
Contributors: Al Abdallah, G.M.; Abou-Moghli, A.A.; Al-Thani, A.H.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier
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Evaluating the association between corporate entrepreneurship and firm performance

International Journal of Entrepreneurship
2018 | Journal article
EID:

2-s2.0-85060868793
Contributors: Abou-Moghli, A.A.; Al-Abdallah, G.
Source: Self-asserted source
Al-Abdallah via Scopus - Elsevier
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Social networking sites and fashion E-purchasing process

Journal of Business & Retail Management Research
2018 | Journal article
DOI: 10.24052/jbrmr/v13is02/art-04
Part of ISSN: 1751-8202
Contributors: Ghaith M. Al-Abdallah; Department of Marketing; Faculty of Business Applied Science Private University; Jordan; Abdallah Q. Bataineh; Department of Marketing; Faculty of Business Applied Science Private University; Jordan
Source: Self-asserted source
Al-Abdallah via Crossref Metadata Search
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The impact of corporate social responsibility on customer loyalty in the Qatari telecommunication sector

Journal of Business & Retail Management Research
2018-10-03 | Journal article
DOI: 10.24052/jbrmr/v13is01/art-25
Part of ISSN: 1751-8202
Contributors: Ghaith M. Al-Abdallah; Faculty of Business Applied Science Private University; Jordan; Ragy S. Ahmed; University of Liverpool; UK
Source: Self-asserted source
Al-Abdallah via Crossref Metadata Search
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The Role of Information Technology Capabilities in Capitalizing Market Agility in Jordanian Telecommunications Sector

International Journal of Academic Research in Business and Social Sciences
2015-08 | Journal article
DOI: 10.6007/ijarbss/v5-i8/1763
Part of ISSN: 2222-6990
Contributors: Abdallah Q. Bataineh; Anas Y. Alhadid; Ghaith M. Al- Abdallah; Tasneem F. Alfalah
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Al-Abdallah via Crossref Metadata Search
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Determinants of Continuance Intention to Use Social Networking Sites SNS’s: Studying the Case of Facebook

International Journal of Marketing Studies
2015-07 | Journal article
DOI: 10.5539/ijms.v7n4p121
Part of ISSN: 1918-7203
Contributors: Abdallah Q. Bataineh; Ghaith M. Al-Abdallah; Abdelhameed M. Alkharabsheh
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Al-Abdallah via Crossref Metadata Search
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The Effect of Relationship Marketing on Customer Retention in the Jordanian’s Pharmaceutical Sector

International Journal of Business and Management
2015-02 | Journal article
DOI: 10.5539/ijbm.v10n3p117
Part of ISSN: 1833-8119
Contributors: Abdallah Q. Bataineh; Ghaith M. Al-Abdallah; Hanadi A. Salhab; Amer M. Shoter
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Al-Abdallah via Crossref Metadata Search
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Internet Usage and Traditional Distribution Channels: The Moderating Effect of the Firm’s Size in Jordan

International Business Research
2014-02 | Journal article
DOI: 10.5539/ibr.v7n3p81
Part of ISSN: 1913-9012
Contributors: Ghaith Mustafa Al-Abdallah; Khaldoon Hamdan Al-Khawaldeh; Anas Yahya Al-Hadid
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The Impact of Supplier Relationship Management on Competitive Performance of Manufacturing Firms

International Journal of Business and Management
2014-01 | Journal article
DOI: 10.5539/ijbm.v9n2p192
Part of ISSN: 1833-8119
Contributors: Ghaith M. Al-Abdallah; Ayman B. Abdallah; Khaled Bany Hamdan
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Al-Abdallah via Crossref Metadata Search
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Website Design and Usage Behaviour: An Application of the UTAUT Model for Internet Banking in UK

International Journal of Marketing Studies
2014-01 | Journal article
DOI: 10.5539/ijms.v6n1p75
Part of ISSN: 1918-7203
Contributors: Kholoud Ibrahim Al Qeisi; Ghaith Mustafa Al-Abdallah
Source: Self-asserted source
Al-Abdallah via Crossref Metadata Search
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The Effect of Brand Associations on Customer Loyalty: Empirical Study on Mobile Devices in Jordan

2013 | Other
SOURCE-WORK-ID: BASE:e4d22cb1a4631353494ae01d2a1675391c5aa7386c9560a0693844d1cc68293c
Contributors: Mustafa Al-Abdallah, Ghaith; H. Abo-Rumman, Assd
Source: Self-asserted source
Al-Abdallah via BASE - Bielefeld Academic Search Engine

The Effect of Customer-Company Relationship on Internet Adoption in Jordanian Small and Medium Enterprises

2013 | Journal article
DOI: 10.22610/jebs.v5i4.394
SOURCE-WORK-ID: BASE:0840540d01d6bed8a8f1b06e8d479d8611639e7d55f7878b58eef63413c8bc69
Contributors: Al-Abdallah, Ghaith Mustafa
Source: Self-asserted source
Al-Abdallah via BASE - Bielefeld Academic Search Engine
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Organizational Culture and Total Quality Management (TQM)

International Journal of Business and Management
2013-11 | Journal article
DOI: 10.5539/ijbm.v8n24p95
Part of ISSN: 1833-8119
Contributors: Faisal A. Al-Bourini; Ghaith M. Al-Abdallah; Azzam A. Abou-Moghli
Source: Self-asserted source
Al-Abdallah via Crossref Metadata Search
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Internet Banking Adoption in Jordan: A Behavioral Approach

International Journal of Marketing Studies
2013-11-06 | Journal article
DOI: 10.5539/ijms.v5n6p84
Part of ISSN: 1918-7203
Contributors: Kholoud I. Al-Qeisi; Ghaith M. Al-Abdallah
Source: Self-asserted source
Al-Abdallah via Crossref Metadata Search
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Customer Relationship Management and Internet Implementation: Empirical Study on local Jordanian Enterprises

INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS
2013-08 | Journal article
Source: Self-asserted source
Al-Abdallah

The Role of the Disclosure and Transparency in Combating Financial and Administrative Corruption: A Field Study on Jordanian Public Joint-Stock Industrial Companies listed in Amman Stock Market

INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS
2013-08 | Journal article
Source: Self-asserted source
Al-Abdallah

The Effect of Customer-Company Relationship on Internet Adoption in Jordanian Small and Medium Enterprises

OpenAlex
2013-04-30 | Other
DOI: 10.60692/eh2pa-pmm85
Contributors: Al-Abdallah
Source: check_circle
DataCite

The Effect of Customer-Company Relationship on Internet Adoption in Jordanian Small and Medium Enterprises

OpenAlex
2013-04-30 | Other
DOI: 10.60692/je99f-dtc26
Contributors: Al-Abdallah
Source: check_circle
DataCite

Impact of Innovation on Realizing Competitive Advantage in Banking Sector in Jordan*

2012 | Other
SOURCE-WORK-ID: BASE:04737297597ccd5a2113da3ae5d6db73b03746cd4a22549af75059cacfd40703
Contributors: Abou-Moghli, Azzam; Al Abdallah, Ghaith; Al Muala, Ayed
Source: Self-asserted source
Al-Abdallah via BASE - Bielefeld Academic Search Engine

The Effect of Promotional Mix on Internet Adoption in Jordanian Small and Medium Enterprises

European Scientific Journal
2012-06-28 | Journal article
DOI:

10.19044/esj.2012.v8n12p%p

SOURCE-WORK-ID: BASE:39fcf5cb4b936b2ab08171b33081d8318d27002a45aa61416e717d96ae567796
SOURCE-WORK-ID: BASE:ff6ff45aadd40cf96f7c9459968fca9eef8f1170167b127e0b5bcbf234fb29ba
Source: Self-asserted source
Al-Abdallah
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Market Analysis and the Feasibility of Establishing Small Businesses

European Scientific Journal
2012-05-20 | Journal article
DOI:

10.19044/esj.2012.v8n9p%p

SOURCE-WORK-ID: BASE:5cdb1669478fdf1c5061c31afe252a4ea62824d02fb69605803f1eacb37c8aba
SOURCE-WORK-ID: BASE:f9a139538a8526fc470a654cc0f26888de6c38b51e23e09c928f3c9f8cc6b412
Source: Self-asserted source
Al-Abdallah
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A Modified Delone & Mclean Model for Mobile Banking

Report
SOURCE-WORK-ID: BASE:7f19e53ec501be80487de490ccc87a2f388661d55cbc21578bf2222a6ffe3d08
Contributors: Ghaith Al Abdallah
Source: Self-asserted source
Al-Abdallah via BASE - Bielefeld Academic Search Engine

The Impact of Internet Marketing Research on Achieving Competitive Advantage

International Journal of Arts & Sciences
Journal article
Source: Self-asserted source
Al-Abdallah

Peer review (12 reviews for 5 publications/grants)

Review activity for Cognitive systems research. (3)
Review activity for European research on management and business economics. (2)
Review activity for Heliyon. (1)
Review activity for International journal of hospitality management. (3)
Review activity for Journal of marketing analytics. (3)
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