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Scopus Author ID: 6504608552

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Employment (1)

Indian Institute of Management Calcutta: Kolkata, WB, IN

1999-05-31 to present | Professor (Operations Management)
Employment
Source: Self-asserted source
Balram Avittathur

Education and qualifications (1)

Indian Institute of Management Bangalore: Bangalore, Karnataka, IN

1994-06 to 1999-03
Education
Source: Self-asserted source
Balram Avittathur

Professional activities (2)

HHL Leipzig Graduate School of Management: Leipzig, DE

2018-05-14 to 2018-05-25 | Guest (Visiting) Faculty
Invited position
Source: Self-asserted source
Balram Avittathur

Auburn University: Auburn, AL, US

2002-12-16 to 2003-08-06 | Fulbright Post-Doctoral Research Scholar (Department of Management)
Distinction
Source: Self-asserted source
Balram Avittathur

Works (34)

Milk adulteration testing and impact of farmers efficiency heterogeneity: A strategic analysis

European Journal of Operational Research
2025-06 | Journal article
DOI: 10.1016/j.ejor.2024.12.001
Contributors: Samir Biswas; Preetam Basu; Balram Avittathur
Source: check_circle
Crossref

Greening innovation, advertising, and pricing decisions under competition and market coverage

Journal of Cleaner Production
2025-02 | Journal article
DOI: 10.1016/j.jclepro.2025.144951
Contributors: Arnab Adhikari; Sumanta Basu; Balram Avittathur
Source: check_circle
Crossref

Entrepreneurship in India: A Management Perspective

Managing India: The Idea of IIMs and its Changing Contexts
2024 | Book chapter
Contributors: Balram Avittathur
Source: Self-asserted source
Balram Avittathur

India beyond Jugaad: The opportunities and pitfalls of R&D-based innovations

Perspectives on Economics and Management: Essays in Honour of Anindya Sen
2024 | Book chapter
Contributors: Balram Avittathur; Partha Ray
Source: Self-asserted source
Balram Avittathur

Manufacturer driven strategic coordination as a response to "showrooming (vol 133, 113305, 2020)

Decision Support Systems
2024 | Journal article
DOI: 10.1016/J.DSS.2023.114120
WOSUID: WOS:001141657500001
Contributors: Basak, Shounak; Basu, Preetam; Avittathur, Balram; Sikdar, Soumyen
Source: check_circle
Web of Science Researcher Profile Sync

Assessing supply chain responsiveness, resilience and robustness (Triple-R) by computer simulation: a systematic review of the literature

International Journal of Production Research
2023 | Journal article
DOI: 10.1080/00207543.2023.2180302
WOSUID: WOS:000941929100001
Contributors: Saisridhar, Pranesh; Thuerer, Matthias; Avittathur, Balram
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grade
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How to finance the supply chain when you are small? Clearance sale and loan payment timing in financially constrained supply chains

International Journal of Production Economics
2023 | Journal article
DOI: 10.1016/J.IJPE.2023.108934
WOSUID: WOS:001028818600001
Contributors: Priya, Bhawna; Biswas, Indranil; Thuerer, Matthias; Avittathur, Balram
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grade
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Multichannel retailer's channel choice and product pricing: Influence of investment in fit-disclosing technology by competing retailers

International Journal of Production Economics
2023 | Journal article
DOI: 10.1016/J.IJPE.2023.108895
WOSUID: WOS:001013339600001
Contributors: Joshi, Raunak; Basu, Sumanta; Jonnalagedda, Sreelata; Avittathur, Balram
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grade
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Supply chain capabilities and competitiveness of high-tech manufacturing start-ups in India

Benchmarking
2021 | Journal article
DOI: 10.1108/BIJ-12-2018-0437
WOSUID: WOS:000655138500018
Contributors: Ghosh, Debabrata; Mehta, Peeyush; Avittathur, Balram
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Web of Science Researcher Profile Sync

Excellence in Supply Chain Management

Routledge
2020 | Book
Contributors: Balram Avittathur; Debabrata Ghosh
Source: Self-asserted source
Balram Avittathur

Manufacturer driven strategic coordination as a response to "showrooming"

Decision Support Systems
2020 | Journal article
DOI: 10.1016/J.DSS.2020.113305
WOSUID: WOS:000530659200007
Contributors: Basak, Shounak; Basu, Preetam; Avittathur, Balram; Sikdar, Soumyen
Source: check_circle
Web of Science Researcher Profile Sync

Coordination mechanism, risk sharing, and risk aversion in a five-level textile supply chain under demand and supply uncertainty

European Journal of Operational Research
2020-04 | Journal article
DOI: 10.1016/j.ejor.2019.08.051
Contributors: Arnab Adhikari; Arnab Bisi; Balram Avittathur
Source: check_circle
Crossref

Channel coordination using options contract under simultaneous price and inventory competition

Transportation Research Part E: Logistics and Transportation Review
2019-03 | Journal article
DOI: 10.1016/j.tre.2019.01.010
Contributors: Indranil Biswas; Balram Avittathur
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Application of linear programming in optimizing the procurement and movement of coal for an Indian coal-fired power-generating company

Decision
2018 | Journal article
DOI: 10.1007/S40622-018-0184-X
WOSUID: WOS:000445626700001
Contributors: Mitra, Subrata; Avittathur, Balram
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Web of Science Researcher Profile Sync

The price-setting limited clearance sale inventory model

Annals of Operations Research
2018 | Journal article
DOI: 10.1007/s10479-018-2811-5
EID:

2-s2.0-85044249587
Contributors: Biswas, I.; Avittathur, B.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

Pricing and sourcing strategies for competing retailers in supply chains under disruption risk

European Journal of Operational Research
2018-03 | Journal article
DOI: 10.1016/j.ejor.2017.08.019
Contributors: Milan Kumar; Preetam Basu; Balram Avittathur
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Unlocking the potential of India’s high-tech start-ups

Supply Chain Management Review
2018-03 | Journal article
Contributors: Balram Avittathur
Source: Self-asserted source
Balram Avittathur

A game theoretic analysis of multichannel retail in the context of “showrooming”

Decision Support Systems
2017 | Journal article
DOI: 10.1016/j.dss.2017.09.002
EID:

2-s2.0-85030791060
Contributors: Basak, S.; Basu, P.; Avittathur, B.; Sikdar, S.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

A note on limited clearance sale inventory model

International Journal of Production Economics
2017 | Journal article
DOI: 10.1016/j.ijpe.2017.08.021
EID:

2-s2.0-85028708367
Contributors: Avittathur, B.; Biswas, I.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

How do Indian firms source from China? Implications on cross-border supply chain management

DECISION
2017-12-24 | Journal article
DOI: 10.1007/s40622-017-0164-6
Contributors: Matthias Thürer; Balram Avittathur
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Green retailing: A new paradigm in supply chain management

Handbook of Research on Strategic Supply Chain Management in the Retail Industry
2016 | Book
DOI: 10.4018/978-1-4666-9894-9.ch016
EID:

2-s2.0-84974788640
Contributors: Adhikari, A.; Biswas, I.; Avittathur, B.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

Impact of structure, market share and information asymmetry on supply contracts for a single supplier multiple buyer network

European Journal of Operational Research
2016 | Journal article
DOI: 10.1016/j.ejor.2016.03.014
EID:

2-s2.0-84979468893
Contributors: Biswas, I.; Avittathur, B.; Chatterjee, A.K.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

Supply chain management in emerging economies

Decision
2016 | Journal article
DOI: 10.1007/S40622-016-0130-8
WOSUID: WOS:000409931200001
Contributors: Avittathur, Balram; Jayaram, Jayanth
Source: check_circle
Web of Science Researcher Profile Sync

The Retailer's Stock-Keeping Unit Allocation Problem

Developments in Logistics and Supply Chain Management: Past, Present and Future
2016 | Journal article
WOSUID: WOS:000382670000015
Contributors: Avittathur, Balram; Shah, Janat
Source: check_circle
Web of Science Researcher Profile Sync

Green supply chains: A perspective from an emerging economy

International Journal of Production Economics
2015 | Journal article
DOI: 10.1016/j.ijpe.2014.12.003
EID:

2-s2.0-84927974427
Contributors: Jayaram, J.; Avittathur, B.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier
grade
Preferred source (of 2)‎

Insights into India

Supply Chain Management Review
2012-06 | Journal article
Source: Self-asserted source
Balram Avittathur

Supply chain strategies based on recourse model for very short life cycle products

International Journal of Production Economics
2010 | Journal article
DOI: 10.1016/j.ijpe.2010.01.025
Contributors: Patil, R.; Avittathur, B.; Shah, J.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

Design of a oil management game software

5th International Conference Service Systems and Service Management - Exploring Service Dynamics with Science and Innovative Technology, ICSSSM'08
2008 | Conference paper
DOI: 10.1109/ICSSSM.2008.4598459
EID:

2-s2.0-52249114684
Contributors: Avittathur, B.; Banerjee, A.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

Matching plant flexibility and supplier flexibility: Lessons from small suppliers of U.S. manufacturing plants in India

Journal of Operations Management
2007 | Journal article
DOI: 10.1016/j.jom.2006.05.015
Contributors: Avittathur, B.; Swamidass, P.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

The retailer multi-item inventory problem with demand cannibalization and substitution

International Journal of Production Economics
2007 | Journal article
DOI: 10.1016/j.ijpe.2006.04.004
Contributors: Shah, J.; Avittathur, B.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

Distribution centre location modelling for differential sales tax structure

European Journal of Operational Research
2005 | Journal article
DOI: 10.1016/j.ejor.2003.10.012
Contributors: Avittathur, B.; Shah, J.; Gupta, O.K.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

Tapping Product Returns through Efficient Reverse Supply Chains: Opportunities and Issues

IIMB Management Review
2004 | Journal article
Contributors: Balram Avittathur; Janat Shah
Source: Self-asserted source
Balram Avittathur

Continuous improvement of service operations: Application of service template

Total Quality Management
1999 | Journal article
DOI: 10.1080/0954412997299
EID:

2-s2.0-1542421519
Contributors: Natarajan, R.; Balaram, A.; Ramana, S.V.
Source: Self-asserted source
Balram Avittathur via Scopus - Elsevier

Improving Supply Chain Performance through Postponement Strategy

IIMB Management Review
1999 | Journal article
Contributors: Balram Avittathur; Janat Shah
Source: Self-asserted source
Balram Avittathur

Peer review (39 reviews for 6 publications/grants)

Review activity for Decision. (3)
Review activity for European journal of operational research. (3)
Review activity for International journal of production economics. (5)
Review activity for International journal of production research. (10)
Review activity for Operations management research : (14)
Review activity for Transportation research. (4)
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