Personal information

Other IDs

ResearcherID: D-3562-2012
Scopus Author ID: 26434453900
Scopus Author ID: 57212203689
ResearcherID: D-3562-2012

Keywords

consumer, marketing, consumer behavior, consumer research, branding, marketing strategy, services, international, self-regulation, self-regulatory failure, counterfeits

Countries

Australia

Activities

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Employment (3)

Curtin University: Perth, WA, AU

2014-01 to present | Professor (School of Management and Marketing)
Employment
Source: Self-asserted source
Piyush Sharma

Hong Kong Polytechnic University: Kowloon, HK, HK

2010-06 to 2014-01 | Associate Professor (Management and Marketing)
Employment
Source: Self-asserted source
Piyush Sharma

Hong Kong Polytechnic University: Kowloon, HK, HK

2006-07 to 2010-06 | Assistant Professor (Management and Marketing)
Employment
Source: Self-asserted source
Piyush Sharma

Education and qualifications (3)

Nanyang Technological University: Singapore, SG

2002-07-01 to 2006-06-30 | PhD (Marketing and International Business)
Education
Source: Self-asserted source
Piyush Sharma

Indian Institute of Management Bangalore: Bangalore, Karnataka, IN

1991-06-01 to 1993-06-30 | MBA (Marketing)
Education
Source: Self-asserted source
Piyush Sharma

University of Delhi: New Delhi, Delhi, IN

1983-07-01 to 1987-06-30 | Electrical Engineering (Delhi College of Engineering)
Education
Source: Self-asserted source
Piyush Sharma

Works (50 of 168)

Items per page:
Page 1 of 4

Demystifying the Impact of Service Recovery Strategies: Evidence From Healthcare and Telecom Sectors

IEEE Transactions on Engineering Management
2024 | Journal article
DOI: 10.1109/TEM.2023.3285152
Contributors: Amit Shankar; Shalini Talwar; Nazrul Islam; Safiya Mukhtar Alshibani; Piyush Sharma
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Ethical Ramifications of the Dark Side of Business Practices in the International Business Area

Business Ethics, the Environment & Responsibility
2024-10 | Journal article
DOI: 10.1111/beer.12747
Contributors: Nebojsa S. Davcik; Piyush Sharma; Stefan Markovic
Source: check_circle
Crossref

Leveraging gamification for tourism marketing activities: Toward a comprehensive conceptual model

Journal of Vacation Marketing
2024-08-06 | Journal article
DOI: 10.1177/13567667241268725
Contributors: Garima Malik; Piyush Sharma; Debasis Pradhan
Source: check_circle
Crossref

Archetypal representations of dilemmas concerning invasive alien species management—A case of invasive Lantana camara in the protected areas of Nilgiri Biosphere Reserve, India

Systems Research and Behavioral Science
2024-07 | Journal article
DOI: 10.1002/sres.2999
Contributors: Thangatur Sukumar Hariharan; Lakshmanasamudram Sriramamurthi Ganesh; Venkatraman Vijayalakshmi; Piyush Sharma; Vidyasagar Potdar
Source: check_circle
Crossref

Technological sensing and response capabilities as drivers for radical innovation in the context of apocalyptic uncertainty

R&D Management
2024-06 | Journal article
DOI: 10.1111/radm.12658
Contributors: Garima Malik; Piyush Sharma; Russel Kingshott; Tak Yan Leung; Dianoush Abdolrazagh
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Conclusion and recommendations

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-9
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

COVID-19 business response

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-7
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

COVID-19 differences in national responses

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-6
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

COVID-19 discovery and early response

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-2
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

COVID-19 early successes and failures

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-4
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

COVID-19 global spread and reactions

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-3
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

COVID-19 important management lessons

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-8
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

COVID-19 subsequent waves and new strains

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-5
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

How to Manage and Survive during a Global Crisis

2024-06-17 | Book
DOI: 10.4324/9781003227113
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

Introduction

2024-06-17 | Book chapter
DOI: 10.4324/9781003227113-1
Contributors: Piyush Sharma; Tak Yan Leung
Source: check_circle
Crossref

Mediating Role of Cultural Values in the Impact of Ethical Ideologies on Chinese Consumers’ Ethical Judgments

Journal of Business Ethics
2024-05 | Journal article
DOI: 10.1007/s10551-024-05669-0
Contributors: Ricky Y. K. Chan; Piyush Sharma; Abdulaziz Alqahtani; Tak Yan Leung; Ashish Malik
Source: check_circle
Crossref

Entrepreneurship education and established business activities: An international perspective

The International Journal of Management Education
2024-03 | Journal article
DOI: 10.1016/j.ijme.2023.100922
Contributors: Liangxing He; Leven J. Zheng; Piyush Sharma; T.Y. Leung
Source: check_circle
Crossref

Intercultural service encounters in the post-COVID-19 world: a research agenda

2024-02-06 | Book chapter
DOI: 10.4337/9781803923178.00023
Contributors: Piyush Sharma
Source: check_circle
Crossref

Australian Consumers’ Attitudes towards Sustainable Diet Practices Regarding Food Waste, Food Processing, and the Health Aspects of Diet: A Cross Sectional Survey

International Journal of Environmental Research and Public Health
2023 | Journal article
DOI: 10.3390/ijerph20032633
EID:

2-s2.0-85147852481

Part of ISSN: 16604601 16617827
Contributors: Healy, J.D.; Dhaliwal, S.S.; Pollard, C.M.; Sharma, P.; Whitton, C.; Blekkenhorst, L.C.; Boushey, C.J.; Scott, J.A.; Kerr, D.A.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Guest editorial: Emerging digital technologies and professional services: current and future research agenda

Journal of Service Theory and Practice
2023 | Journal article
DOI: 10.1108/JSTP-03-2023-323
EID:

2-s2.0-85150874328

Part of ISSN: 20556225
Contributors: Sharma, P.; Chan, W.K.; Kingshott, R.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Guest editorial: Innovative practices in business, trade and commerce – challenges and opportunities

Journal of Indian Business Research
2023 | Journal article
DOI: 10.1108/JIBR-03-2023-384
EID:

2-s2.0-85149867836

Part of ISSN: 17554209 17554195
Contributors: Sharma, P.; Subbarao, P.S.; Sane, A.; Biradar, J.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Impact of relative compensation to executive directors with marketing experience on marketing performance: toward an integrative framework

European Journal of Marketing
2023 | Journal article
DOI: 10.1108/EJM-11-2020-0840
EID:

2-s2.0-85140254060

Part of ISSN: 03090566
Contributors: Sharma, P.; Leung, T.Y.; Adithipyangkul, P.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Leadership styles and employee creativity: the interactive impact of online knowledge sharing and organizational innovation

Journal of Knowledge Management
2023 | Journal article
DOI: 10.1108/JKM-01-2023-0014
EID:

2-s2.0-85162661441

Part of ISSN: 17587484 13673270
Contributors: Nguyen, M.; Sharma, P.; Malik, A.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Success begets success! Exploring the carry-over effects of total underwriting effort on post-IPO issuer firm outcomes

Journal of Business Research
2023 | Journal article
DOI: 10.1016/j.jbusres.2023.113928
EID:

2-s2.0-85152294564

Part of ISSN: 01482963
Contributors: Cheng, L.T.W.; Sharma, P.; Yan, S.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Theorising the dark side of interorganizational relationships: an extension

Journal of Business and Industrial Marketing
2023 | Journal article
DOI: 10.1108/JBIM-01-2021-0041
EID:

2-s2.0-85159628621

Part of ISSN: 08858624
Contributors: Pillai, K.G.; Sharma, P.; Cornelissen, J.; Zhang, Y.; Nair, S.R.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Work-from-home (WFH) during COVID-19 pandemic – A netnographic investigation using Twitter data

Information Technology and People
2023 | Journal article
DOI: 10.1108/ITP-01-2021-0020
EID:

2-s2.0-85131697182
Contributors: Daneshfar, Z.; Asokan-Ajitha, A.; Sharma, P.; Malik, A.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Emerging digital technologies and consumer decision-making in retail sector: Towards an integrative conceptual framework

Computers in Human Behavior
2023-11 | Journal article
DOI: 10.1016/j.chb.2023.107913
Contributors: Piyush Sharma; Akiko Ueno; Charles Dennis; Ceyda Paydas Turan
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Role of downward versus upward social comparison in service recovery: Testing a mediated moderation model with two empirical studies

Journal of Retailing and Consumer Services
2023-11 | Journal article
DOI: 10.1016/j.jretconser.2023.103477
Contributors: Ke Chen; Zhan Wu; Piyush Sharma
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Demystifying the evaluation of brands endorsed by religious leaders in the emerging markets

International Marketing Review
2023-02-27 | Journal article
DOI: 10.1108/IMR-08-2021-0258
Contributors: Denni Arli; Narain Gupta; Deepak Sardana; Piyush Sharma
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Interactive effects of brand reputation and ESG on green bond issues: A sustainable development perspective

Business Strategy and the Environment
2023-01 | Journal article
DOI: 10.1002/bse.3161
Contributors: Louis T. W. Cheng; Piyush Sharma; David C. Broadstock
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing

Journal of Business Research
2022 | Journal article
DOI: 10.1016/j.jbusres.2021.11.092
EID:

2-s2.0-85121141337

Part of ISSN: 01482963
Contributors: Rabbanee, F.K.; Roy, R.; Sharma, P.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Dark side of business-to-business (B2B) relationships

Journal of Business Research
2022 | Journal article
DOI: 10.1016/j.jbusres.2022.02.066
EID:

2-s2.0-85125475083

Part of ISSN: 01482963
Contributors: Sharma, P.; Kingshott, R.; Leung, T.Y.; Malik, A.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Demystifying the impact of customer participation on citizenship behaviors through interpersonal attraction and its contingencies

Journal of Business Research
2022 | Journal article
DOI: 10.1016/j.jbusres.2022.06.023
EID:

2-s2.0-85132735016

Part of ISSN: 01482963
Contributors: Chan, K.W.; Gong, T.; Sharma, P.; Chu, C.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Guest editorial: Emerging challenges in international marketing knowledge management

International Marketing Review
2022 | Journal article
DOI: 10.1108/IMR-05-2022-389
EID:

2-s2.0-85132140910

Part of ISSN: 02651335
Contributors: Del Giudice, M.; Vrontis, D.; Malhotra, A.; Sharma, P.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Interactive effects of self-congruity and need for uniqueness on brand loyalty via brand experience and brand attachment

Journal of Product and Brand Management
2022 | Journal article
DOI: 10.1108/JPBM-12-2020-3250
EID:

2-s2.0-85124220319

Part of ISSN: 10610421
Contributors: Chieng, F.; Sharma, P.; Kingshott, R.P.J.; Roy, R.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Leveraging cultural and relational capabilities for business model innovation: The case of a digital media EMMNE

Journal of Business Research
2022 | Journal article
DOI: 10.1016/j.jbusres.2022.05.004
EID:

2-s2.0-85130622901

Part of ISSN: 01482963
Contributors: Malik, A.; Sharma, P.; Kingshott, R.; Laker, B.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Technostressors – a boon or bane? Toward an integrative conceptual model

Journal of Indian Business Research
2022 | Journal article
DOI: 10.1108/JIBR-10-2021-0348
EID:

2-s2.0-85120571441

Part of ISSN: 17554209 17554195
Contributors: Ramesh, R.; Ananthram, S.; Vijayalakshmi, V.; Sharma, P.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Toward an effective occupational health and safety culture: A multiple stakeholder perspective

Journal of Safety Research
2022 | Journal article
DOI: 10.1016/j.jsr.2022.04.006
EID:

2-s2.0-85130372044

Part of ISSN: 00224375
Contributors: Claxton, G.; Hosie, P.; Sharma, P.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Balancing food waste and sustainability goals in online food delivery: Towards a comprehensive conceptual framework

Technovation
2022-09 | Journal article
DOI: 10.1016/j.technovation.2022.102606
Contributors: Amit Shankar; Amandeep Dhir; Shalini Talwar; Nazrul Islam; Piyush Sharma
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Demystifying the non-linear effect of high commitment work systems (HCWS) on firms’ strategic intention of exploratory innovation: An extended resource-based view

Technovation
2022-08 | Journal article
DOI: 10.1016/j.technovation.2022.102499
Contributors: Jian-xun Chen; Bo Zhang; Wu Zhan; Piyush Sharma; Pawan Budhwar; Hui Tan
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Using Schmid–Leiman solution with higher-order constructs in marketing research

Marketing Intelligence & Planning
2022-04-27 | Journal article
DOI: 10.1108/MIP-01-2022-0025
Contributors: Piyush Sharma; Bharadhwaj Sivakumaran; Geetha Mohan
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Circular economy adoption by SMEs in emerging markets: Towards a multilevel conceptual framework

Journal of Business Research
2022-03 | Journal article
DOI: 10.1016/j.jbusres.2021.12.076
Contributors: Ashish Malik; Piyush Sharma; Piyush Sharma; Ajayan Vinu; Ajay Karakoti; Kamalpreet Kaur; Harpreet Singh Gujral; Surender Munjal; Benjamin Laker
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Morphological Analysis of general system–environment complexes: Representation and application

Systems Research and Behavioral Science
2022-03 | Journal article
DOI: 10.1002/sres.2794
Contributors: Thangatur Sukumar Hariharan; L. S. Ganesh; Vijayalakshmi Venkatraman; Piyush Sharma; Vidyasagar Potdar
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Adopting big data to create an “outside-in” global perspective of guanxi

Journal of Business Research
2022-02 | Journal article
DOI: 10.1016/j.jbusres.2021.09.074
Contributors: Liane W.Y. Lee; Piyush Sharma; Bradley R. Barnes
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

How B2B relationships influence new product development in entrepreneurial firms? The role of psychological tension

Journal of Business Research
2022-02 | Journal article
DOI: 10.1016/j.jbusres.2021.10.059
Contributors: Leven J. Zheng; Yameng Zhang; Wu Zhan; Piyush Sharma
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Cultural differences in deliberate counterfeit purchase behavior

Marketing Intelligence & Planning
2022-01-17 | Journal article
DOI: 10.1108/MIP-10-2020-0460
Contributors: Piyush Sharma; Ricky Y. K. Chan; Nebojsa Davcik; Akiko Ueno
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Exploring the role of spiritual leaders as celebrity business founders and brand endorsers

Marketing Intelligence & Planning
2022-01-17 | Journal article
DOI: 10.1108/MIP-07-2021-0225
Contributors: Piyush Sharma; Deepak Sardana; Narain Gupta; Denni Arli
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Brand bravery: conceptualization, scale development and validation

Journal of Product and Brand Management
2021 | Journal article
DOI: 10.1108/JPBM-04-2020-2879
EID:

2-s2.0-85098266882

Part of ISSN: 10610421
Contributors: Jain, K.; Jajodia, I.; Sharma, P.; Singh, G.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Demystifying the dark side of board political capital

Journal of Business Research
2021 | Journal article
DOI: 10.1016/j.jbusres.2021.01.002
EID:

2-s2.0-85099477800

Part of ISSN: 01482963
Contributors: Leung, T.Y.; Sharma, P.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier

Differences in the impact of R&D intensity and R&D internationalization on firm performance – Mediating role of innovation performance

Journal of Business Research
2021 | Journal article
DOI: 10.1016/j.jbusres.2021.03.060
EID:

2-s2.0-85103941643

Part of ISSN: 01482963
Contributors: Leung, T.Y.; Sharma, P.
Source: Self-asserted source
Piyush Sharma via Scopus - Elsevier
Items per page:
Page 1 of 4

Peer review (354 reviews for 50 publications/grants)

Review activity for Asia Pacific journal of marketing and logistics. (3)
Review activity for Australasian marketing journal (2)
Review activity for Computers in human behavior. (1)
Review activity for Emerald emerging markets case studies. (3)
Review activity for European journal of marketing. (30)
Review activity for Global strategy journal. (2)
Review activity for Human resource management journal. (1)
Review activity for Industrial marketing management. (4)
Review activity for Information technology & people. (1)
Review activity for International business review. (2)
Review activity for International journal of consumer studies. (2)
Review activity for International journal of emerging markets. (9)
Review activity for International journal of hospitality management. (4)
Review activity for International journal of intercultural relations. (2)
Review activity for International journal of pharmaceutical and healthcare marketing. (2)
Review activity for International journal of research in marketing. (1)
Review activity for International journal of retail & distribution management. (2)
Review activity for International marketing review. (6)
Review activity for JMR, Journal of marketing research. (1)
Review activity for Journal of advertising. (1)
Review activity for Journal of business ethics. (1)
Review activity for Journal of business research. (1)
Review activity for Journal of business research. (6)
Review activity for Journal of consumer behaviour (1)
Review activity for Journal of consumer psychology. (2)
Review activity for Journal of cross-cultural psychology (1)
Review activity for Journal of customer behaviour. (2)
Review activity for Journal of international business studies. (37)
Review activity for Journal of international marketing. (4)
Review activity for Journal of knowledge management. (1)
Review activity for Journal of marketing management. (2)
Review activity for Journal of product & brand management. (7)
Review activity for Journal of retailing and consumer services. (1)
Review activity for Journal of retailing and consumer services. (8)
Review activity for Journal of retailing. (4)
Review activity for Journal of service management. (2)
Review activity for Journal of service research (31)
Review activity for Journal of service theory and practice. (22)
Review activity for Journal of service theory and practice. (22)
Review activity for Journal of services marketing. (12)
Review activity for Journal of the Academy of Marketing Science. (29)
Review activity for Journal of the Academy of Marketing Science. (59)
Review activity for Journal of world business. (2)
Review activity for Marketing intelligence & planning. (1)
Review activity for Marketing letters. (2)
Review activity for MIS quarterly. (1)
Review activity for Psychology & marketing. (7)
Review activity for Technovation. (2)
Review activity for The international review of retail, distribution and consumer research. (1)
Review activity for The service industries journal. (4)
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