Personal information

Emails & domains

Verified email domains

Other IDs

ResearcherID: K-8212-2017
SciProfiles: 1113936
Scopus Author ID: 57201487566

Keywords

Consumer Behavior, Self-esteem, Marketing Research

Countries

Romania

Activities

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Employment (4)

Babeș-Bolyai University: Cluj-Napoca, RO

2023-10-02 to present | Lecturer, PhD (Marketing)
Employment
Source: Self-asserted source
Brindusa Mariana Bejan

Universitatea Babeş-Bolyai: Cluj-Napoca, Cluj-Napoca, RO

2020-03-01 to present | Teaching Assistant (Marketing)
Employment
Source: Self-asserted source
Brindusa Mariana Bejan

Babeș-Bolyai University: Cluj-Napoca, Cluj, RO

2019-03-01 to 2019-09-07 | Teaching Assistant (Marketing)
Employment
Source: Self-asserted source
Brindusa Mariana Bejan

Babeș-Bolyai University Faculty of Economics and Business Administration: Cluj-Napoca, RO

2017-01 to 2017-09 | Research Assistant (Marketing)
Employment
Source: Self-asserted source
Brindusa Mariana Bejan

Education and qualifications (3)

Babeș-Bolyai University Faculty of Economics and Business Administration: Cluj-Napoca, RO

2016-10 to present | PhD Student (Marketing)
Education
Source: Self-asserted source
Brindusa Mariana Bejan

Babeș-Bolyai University Faculty of Economics and Business Administration: Cluj-Napoca, RO

2014-10 to 2016-07 | Master Degree (Marketing)
Education
Source: Self-asserted source
Brindusa Mariana Bejan

Babeș-Bolyai University Faculty of Economics and Business Administration: Cluj-Napoca, RO

2011-10 to 2014-07 | Bachelor Degree (Marketing)
Education
Source: Self-asserted source
Brindusa Mariana Bejan

Works (11)

DENTAL SERVICES – TO FEAR OR NOT TO FEAR? THE EFFECT OF MUSIC ON PAIN PERCEPTIONS

Management & Marketing
2023-04-30 | Journal article
DOI: 10.52846/MNMK.21.1.06
Contributors: Ancuța REMETE; Laura BACALI; Marcel Ciprian POP; Brîndușa Mariana BEJAN; Monica BOGDAN; Andrei PICOȘ
Source: check_circle
Crossref

THE ROLE OF SELF-ESTEEM IN THE BUYING DECISION PROCESS. A THEORETICAL APPROACH

Studia Universitatis Babeș-Bolyai Negotia
2023-03-30 | Journal article
DOI: 10.24193/subbnegotia.2023.1.04
Contributors: Brîndușa Mariana BEJAN
Source: check_circle
Crossref

A Qualitative Approach to the Sustainable Orientation of Generation Z in Retail: The Case of Romania

Journal of Risk and Financial Management
2020-07-13 | Journal article
DOI: 10.3390/jrfm13070152
Contributors: Dan-Cristian Dabija; Brândușa Mariana Bejan; Claudiu Pușcaș
Source: check_circle
Crossref

How sustainability oriented is generation z in retail? A literature review,Kiek mažmeninėje prekyboje į darną orientuota z karta? Literatūros apžvalga

Transformations in Business and Economics
2019 | Journal article
EID:

2-s2.0-85066941716

Part of ISBN:

16484460
Contributors: Dabija, D.-C.; Bejan, B.M.; Dinu, V.
Source: Self-asserted source
Brindusa Mariana Bejan via Scopus - Elsevier

Green DIY store choice among socially responsible consumer generations

International Journal of Corporate Social Responsibility
2018-09-03 | Journal article
DOI: 10.1186/s40991-018-0037-0
Part of ISSN: 2366-0066
Contributors: Dan-Cristian Dabija; Brandusa Mariana Bejan
Source: Self-asserted source
Brindusa Mariana Bejan via Crossref Metadata Search

The Impact of Consumer Green Behaviour on Green Loyalty Among Retail Formats: A Romanian Case Study

Moravian Geographical Reports
2018-09-01 | Journal article
DOI: 10.2478/mgr-2018-0014
Part of ISSN: 1210-8812
Contributors: Dan-Cristian Dabija; Brînduşa Mariana Bejan; David B. Grant
Source: Self-asserted source
Brindusa Mariana Bejan via Crossref Metadata Search
grade
Preferred source (of 2)‎

A Cross-Generational Perspective on Green Loyalty in Romanian Retail

Civil Society: The Engine for Economic and Social Well-Being
2018-06 | Other
DOI: 10.1007/978-3-319-89872-8_1
Part of ISSN: 2198-7246
Contributors: Dan-Cristian Dabija; Brîndușa Mariana Bejan
Source: Self-asserted source
Brindusa Mariana Bejan via Crossref Metadata Search

Generation X versus Millennials communication behaviour on social media when purchasing food versus tourist services

E+M Ekonomie a Management
2018-03 | Journal article
DOI: 10.15240/tul/001/2018-1-013
Part of ISSN: 1212-3609
Contributors: Dan-Cristian Dabija; Brîndușa Mariana Bejan; Nicoleta Tipi
Source: Self-asserted source
Brindusa Mariana Bejan via Crossref Metadata Search
grade
Preferred source (of 3)‎

A cross-generational perspective on green loyalty in Romanian Retail

GSMAC 2017
2017 | Conference paper
Source: Self-asserted source
Brindusa Mariana Bejan

Behavioral antecedents for enhancing Green Customer Loyalty in Retail

BASIQInternational Conference: New Trends in Sustainable Business and Consumption
2017 | Conference paper
Source: Self-asserted source
Brindusa Mariana Bejan

Book review: Peace Marketing

Amfiteatru Economic
2017 | Journal article
Source: Self-asserted source
Brindusa Mariana Bejan

Peer review (2 reviews for 2 publications/grants)

Review activity for Journal of cleaner production. (1)
Review activity for Journal of marketing analytics. (1)
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