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Marketing, Digital Marketing

Activities

Employment (2)

University of Petra: Amman, JO

2024-09-01 to present | Associate Professor (Digital Marketing)
Employment
Source: Self-asserted source
Malek alsoud

Al-Ahliyya Amman University: Salt, Jordan, JO

2020-09-15 to 2024-08-30 | Associate Professor (Digital Marketing)
Employment
Source: Self-asserted source
Malek alsoud

Education and qualifications (1)

Universiti Utara Malaysia: kedah, kedah, MY

2016-02 to 2019-03-10 | PhD scholar (collage of business)
Education
Source: Self-asserted source
Malek alsoud

Works (14)

The impact of digital marketing on the adoption of building information modeling system in Jordanian interior design companies: The moderating role of credibility

Uncertain Supply Chain Management
2024 | Journal article
EID:

2-s2.0-85184719154

Part of ISSN: 22916830 22916822
Contributors: Istatieh, H.; Alsoud, M.; Al-Gasawneh, J.A.; Shajrawi, A.A.I.; Zoubi, M.A.; Daoud, M.K.
Source: Self-asserted source
Malek alsoud via Scopus - Elsevier

Green entrepreneurial leadership, and performance of entrepreneurial firms: does green product innovation mediates?

Cogent Business & Management
2024-12-31 | Journal article
Contributors: Muzaffar Asad; Mohammed Ali Bait Ali Sulaiman; Ali Mohsin Salim Ba Awain; Malek Alsoud; Zafrul Allam; Muhammad Uzair Asif
Source: check_circle
Crossref

How could entertainment content marketing affect intention to use the metaverse? Empirical findings

International Journal of Information Management Data Insights
2024-11 | Journal article
Contributors: Malek Alsoud; Ali Trawnih; Husam Yaseen; Tha'er Majali; Anas Ratib Alsoud; Omar Abdel Jaber
Source: check_circle
Crossref

Social media marketing activities and tourists’ purchase intention

International Journal of Data and Network Science
2023 | Journal article
EID:

2-s2.0-85151955442

Part of ISSN: 25618156 25618148
Contributors: Alsoud, M.; Alfdool, S.M.; Trawnih, A.; Helalat, A.S.; Al-Mu'ani, L.; Mahrakani, N.
Source: Self-asserted source
Malek alsoud via Scopus - Elsevier

Digital platform interactivity and Jordanian social commerce purchase intention

International Journal of Data and Network Science
2022 | Journal article
EID:

2-s2.0-85123428183

Part of ISSN: 25618156 25618148
Contributors: Alsoud, M.; Al-Muani, L.; Alkhazali, Z.
Source: Self-asserted source
Malek alsoud via Scopus - Elsevier

The effect of digital review credibility on Jordanian online purchase intention

International Journal of Data and Network Science
2022 | Journal article
EID:

2-s2.0-85129028821

Part of ISSN: 25618156 25618148
Contributors: Majali, T.; Alsoud, M.; Yaseen, H.; Almajali, R.; Barkat, S.
Source: Self-asserted source
Malek alsoud via Scopus - Elsevier

Understanding artificial intelligence experience: A customer perspective

International Journal of Data and Network Science
2022 | Journal article
EID:

2-s2.0-85136314320

Part of ISSN: 25618156 25618148
Contributors: Trawnih, A.; Al-Masaeed, S.; Alsoud, M.; Alkufahy, A.M.
Source: Self-asserted source
Malek alsoud via Scopus - Elsevier

Boosting Online Purchase Intention in High-Uncertainty-Avoidance Societies: A Signaling Theory Approach

Journal of Open Innovation: Technology, Market, and Complexity
2022-09 | Journal article
Contributors: Ahmad Samed Al-Adwan; Mohammad Kasem Alrousan; Husam Yaseen; Amer Muflih Alkufahy; Malek Alsoud
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

An Overview of Research on E-commerce Adoption: Future Trends

Journal of Management Information and Decision Sciences
2021 | Journal article
EID:

2-s2.0-85110766431

Part of ISSN: 15325806 15247252
Contributors: Anas alsoud, A.; Majali, T.; Al-Mu’Ani, L.; Malek alsoud, M.; Al-zagheer, H.
Source: Self-asserted source
Malek alsoud via Scopus - Elsevier

The Role of TQMk in Increasing the Effectiveness of E-Marketing within the Jordanian Telecommunication Sector

Journal of Theoretical and Applied Electronic Commerce Research
2021-04 | Journal article | Author
Contributors: Mohammad Fahmi Al-Zyoud; Lu’ay Al-Mu’ani; Malek alsoud; ANAS ALSOUD
Source: check_circle
Multidisciplinary Digital Publishing Institute

Use of Social Media in Promoting Breast Cancer Awareness among Malaysian Women of Generation Y: A Conceptual Framework

Zenodo
2021-03-02 | Journal article
Source: Self-asserted source
Malek alsoud

Social Media Use as Health Awareness Tool: A Study among Healthcare Practitioners

Zenodo
2021-03-01 | Journal article
Source: Self-asserted source
Malek alsoud

The Role Of Leadership Styles On Staffs Job Satisfaction In Public Organizations

Journal of Contemporary Issues in Business and Government
2021-02-08 | Journal article
Source: Self-asserted source
Malek alsoud

The Impact of Security Protection on Online Shopping Intention upon Jordanian Markets

Zenodo
2020-04-03 | Journal article
Source: Self-asserted source
Malek alsoud

Peer review (37 reviews for 5 publications/grants)

Review activity for Behaviour & information technology. (2)
Review activity for Cogent business & management. (4)
Review activity for International journal of human-computer interaction. (1)
Review activity for PloS one. (21)
Review activity for SAGE Open. (9)