Personal information

Legitimacy, Entrepreneurship, Strategy, Identity, Heritage

Activities

Employment (3)

Instituto Português de Administração de Marketing: Porto, Porto, PT

2019-03-01 to present | Adjunct Professor
Employment
Source: Self-asserted source
Fernando Pinto Santos

Cass Business School: London, London, GB

2018-07 to 2019-03 | Post-Doctoral Researcher
Employment
Source: Self-asserted source
Fernando Pinto Santos

Aalto University School of Business: Helsinki, FI

2012-09-22 to 2018-06-30 | Researcher (Management studies)
Employment
Source: Self-asserted source
Fernando Pinto Santos

Education and qualifications (4)

Aalto-yliopisto kauppakorkeakoulu: Helsinki, FI

2013-07 to 2017-12 | PhD (Management Studies)
Education
Source: Self-asserted source
Fernando Pinto Santos

Instituto Português de Administração de Marketing: Porto, Porto, PT

2008-01 to 2010-05 | Master Marketing Management
Education
Source: Self-asserted source
Fernando Pinto Santos

Universitat de Barcelona: Barcelona, Catalunya, ES

2005-01 to 2006-12 | Master Design
Education
Source: Self-asserted source
Fernando Pinto Santos

Instituto Politécnico do Porto Instituto Superior de Contabilidade e Administração do Porto: Sao Mamede de Infesta, Porto, PT

1996-09 to 2002-12 | Bachelor in Manament and Accounting
Education
Source: Self-asserted source
Fernando Pinto Santos

Works (15)

Showing Legitimacy: The Strategic Employment of Visuals in the Legitimation of New Organizations

Journal of Management Inquiry
2023-01 | Journal article
Contributors: Fernando Pinto Santos
Source: check_circle
Crossref
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Preferred source (of 2)‎

Changing an organization’s legitimation story: navigating between the materiality of the past and the strategy for the future

Culture and Organization
2022-11-02 | Journal article
Contributors: Fernando Pinto Santos
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

EDUCATION AS AN AVENUE FOR STUDENTS’ ETHICAL BEHAVIOR

2022-07 | Conference paper
Contributors: Sandra Gomes; Mafalda Nogueira; Cidália Neves; Fernando Pinto dos Santos
Source: check_circle
Crossref

ENHANCING TRANSDISCIPLINARITY IN HIGHER EDUCATION PROBLEM-BASED LEARNING: THREATS AND OPPORTUNITIES FROM THE VIEWPOINT OF FACULTY MEMBERS

2022-07 | Conference paper
Contributors: Fernando Pinto dos Santos; Cidália Neves; Sandra Gomes; Patricia Oliveira; Mafalda Nogueira
Source: check_circle
Crossref
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Preferred source (of 2)‎

BRINGING THE COMMUNITY TO THE SCHOOL AND PLACING THE SCHOOL IN THE COMMUNITY: NEW PRACTICES AND CHALLENGES IN THE TEACHING OF GRADUATE STUDENTS

2022-03 | Conference paper
Contributors: Fernando Pinto Santos; Paula Arriscado; Cidália Neves; Paula Campos; Pedro Aguiar; Sandra Gomes
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

CREATIVITY IN MARKETING EDUCATION: HAIL TO STUDENTS AS OBSERVERS, VISITORS AND EXPERIMENTERS

2022-03 | Conference paper
Contributors: Joana Azinheira; Fernando Pinto Santos; Sandra Gomes
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

BLENDED REALITY: LEARNING BY DOING INTERDISCIPLINARY PROBLEM-BASED AUTHENTIC MARKETING WORK

2021-07 | Conference paper
Contributors: Paula Arriscado; Cidália Neves; Fernando Pinto Santos; Paula Campos; Pedro Aguiar
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

What makes a corporate heritage brand authentic for consumers? A semiotic approach

Journal of Brand Management
2021-06-19 | Newspaper article
SOURCE-WORK-ID:

cv-prod-id-3179991

Contributors: Santos, Fernando Pinto; Anne Rindell; Autor correspondente: Anne Rindell.
Source: check_circle
CIÊNCIAVITAE

Websites as Spaces of Confluence: Narratives and the Pursuit of Legitimacy

ICMarkTech 2019
2020-01 | Conference paper
Source: Self-asserted source
Fernando Pinto Santos

Websites and the legitimation of new ventures: embracing conformity and distinctiveness

Materiality and Institutions
2019 | Book chapter
Source: Self-asserted source
Fernando Pinto Santos
grade
Preferred source (of 2)‎

Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands

Journal of Brand Management
2016 | Journal article
EID:

2-s2.0-84955103275

Part of ISBN:

14791803 1350231X

Contributors: Santos, F.P.; Burghausen, M.; Balmer, J.M.T.
Source: Self-asserted source
Fernando Pinto Santos via Scopus - Elsevier
grade
Preferred source (of 2)‎

Two sides of a coin: Connecting corporate brand heritage to consumers' corporate image heritage

Journal of Brand Management
2015 | Journal article
EID:

2-s2.0-84941653739

Part of ISBN:

14791803 1350231X

Contributors: Rindell, A.; Santos, F.P.; De Lima, A.P.
Source: Self-asserted source
Fernando Pinto Santos via Scopus - Elsevier
grade
Preferred source (of 2)‎

Brands as semiotic molecular entities

Social Semiotics
2012 | Journal article
Source: Self-asserted source
Fernando Pinto Santos
grade
Preferred source (of 3)‎

The semiotic conception of brand and the traditional marketing view

Irish Journal of Management
2012 | Journal article
Source: Self-asserted source
Fernando Pinto Santos

The Importance of the Consumption of Semiotic Signs for the Competitiveness of the Tourist Destinations

European Journal Of Tourism Hospitality And Recreation, 2(2), 105-113
2011 | Journal article
Source: Self-asserted source
Fernando Pinto Santos