Personal information

Communication, Experimentation, Marketing, Marketing Research

Activities

Works (5)

Aprendizaje activo y TIC en la enseñanza de Economía en la universidad

Revista de Estudios Empresariales. Segunda Época
2024-01-24 | Journal article
Contributors: Encarnación Moral Pajares; Raquel Barreda Tarrazona; Leticia Gallego Valero; Cristina Pedrosa Ortega; Concepción Martínez Alcalá
Source: check_circle
Crossref

INFLUENCE OF COVID-19 ON THE LEARNING OUTCOMES OF UNDERGRADUATE STUDENTS: THE ROLE OF GAMIFICATION

2022-11 | Conference paper
Contributors: Manuela Vega-Zamora; Raquel Barreda-Tarrazona
Source: check_circle
Crossref

The perception of quality in the process of olive oil tasting: The effects of packaging attributes

Journal of Food, Agriculture and Environment
2013 | Journal article
EID:

2-s2.0-84886308919

Contributors: Torres-Ruiz, F.J.; Barreda-Tarrazona, R.; Vega-Zamora, M.; Gutiérrez-Salcedo, M.; Murgado-Armenteros, E.M.
Source: Self-asserted source
Barreda-Tarrazona, R. via Scopus - Elsevier

Effectiveness of the sports sponsorship image transfer: An experimental application

International Review on Public and Nonprofit Marketing
2011 | Journal article
EID:

2-s2.0-79954420133

Contributors: Barreda-Tarrazona, R.
Source: Self-asserted source
Barreda-Tarrazona, R. via Scopus - Elsevier

Content analysis of spanish publications on vertical relationships among enterprises,Análisis de contenido de las publicaciones españolas sobre relaciones verticales entre empresas

Investigaciones Europeas de Direccion y Economia de la Empresa
2010 | Journal article
EID:

2-s2.0-79958018084

Contributors: Martínez-Fernández, M.T.; Vallet-Bellmunt, T.; Barreda-Tarrazona, R.
Source: Self-asserted source
Barreda-Tarrazona, R. via Scopus - Elsevier