Personal information

Websites & social links

Página Pessoal
ISCA - Universidade de Aveiro
DigiMedia

Other IDs

Scopus Author ID: 15137269600
ResearcherID: A-2409-2012
Ciência ID: E011-D47E-328B

Keywords

organizational information systems, digital technologies, CRM systems, Business Intelligence, data management

Countries

Portugal

Biography

Dora Simões is Adjunct Professor in computer science area and member of the DigiMedia - Digital Media and Interaction Center, at University of Aveiro, Portugal. Actually, she also is vice-director of Marketing Master. She received her PhD in Informatics Engineering from University of Porto, Portugal, in 2008. Between 2011 and 2017, she integrated the committee to support the Tutoring Program of the University of Aveiro (PT-UA). She published two books by IGI Global: Handbook of Research on Digital Natives Engaging in Higher Education and Smart Marketing with Internet of Things, having several other publications in books and international and national scientific journals. Her current research interests include organizational information and knowledge management systems, relationship marketing and collaborative virtual networks, and digital technologies in education.

Activities

Collapse all

Employment (3)

Universidade de Aveiro Instituto Superior de Contabilidade e Administração: Aveiro, Aveiro, PT

2001-03-26 to present | Professor (ISCA-UA)
Employment
Source: Self-asserted source
Dora Simões

Instituto Politécnico de Viseu Escola Superior de Tecnologia e Gestão de Viseu: Viseu, Viseu, PT

2000-09 to 2001-03 | Assistant Professor (Computer Science)
Employment
Source: Self-asserted source
Dora Simões

Laboratório Industrial da Qualidade (LIQ): Águeda, PT

1995-01 to 2000-09 | Technical Engineer
Employment
Source: Self-asserted source
Dora Simões

Education and qualifications (3)

Universidade do Porto Faculdade de Engenharia: Porto, Porto, PT

2004-03-03 to 2008-02-13 | Doutoramento (FEUP)
Education
Source: Self-asserted source
Dora Simões

Universidade do Porto Faculdade de Engenharia: Porto, Porto, PT

1999-09 to 2002-03 | Mestrado (FEUP)
Education
Source: Self-asserted source
Dora Simões

Universidade de Coimbra: Coimbra, Coimbra, PT

1988-10 to 1994-07 | Licenciatura (FCTUC)
Education
Source: Self-asserted source
Dora Simões

Funding (3)

PROMENT - Promoting professional education and students engagement through comprehensive mentoring and tutoring system at HEIs

2023-01 to 2025-12 | Contract
ERASMUS+ (Brussels, UA)
Source: Self-asserted source
Dora Simões

CARE - Consumer Awareness for Responsibility towards Environment

2022-03 to 2024-02 | Contract
Erasmus+ (Brussels, ES)
URL: https://www.careforplanet.eu/
Source: Self-asserted source
Dora Simões

FairFood - Fair Food for Smart Life

2020-11 to 2022-10 | Contract
Erasmus Plus (Brussels, BE)
GRANT_NUMBER:

KA202-8556B8F6
Source: check_circle
CIÊNCIAVITAE

Works (50 of 99)

Items per page:
Page 1 of 2

MOBILE LEARNING CONTRIBUTIONS TO TEACHING AND LEARNING: THE CASE OF THE UNIVERSITY OF AVEIRO

2023-07 | Conference paper
DOI: 10.21125/edulearn.2023.0492
Contributors: Daniel Antunes; João Batista; Dora Simões
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Are Colors Emotional Triggers in Digital Branding?

Smart Innovation, Systems and Technologies
2022 | Book
DOI: 10.1007/978-981-16-9268-0_52
EID:

2-s2.0-85127668247
Contributors: Correia, J.S.; Simões, D.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

GLOCAL OUTPUTS THROUGH INNOVATIVE PRACTICES IN THE ‘FAIR FOOD FOR A SMART LIFE’ PROJECT

2022-03 | Conference paper
DOI: 10.21125/inted.2022.1268
Contributors: Claudia Amaral Santos; Margarida M. Pinheiro; Sandra Filipe; Belem Barbosa; Dora Simões
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Learning about the customer for improving customer retention proposal of an analytical framework

Journal of Marketing Analytics
2022-03 | Journal article
DOI: 10.1057/s41270-021-00126-7
Contributors: Dora Simões; Joana Nogueira
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

Exchange Students’ Views on Tourism: The Impact of First-Hand Experiences on Transversal Skills Development and Loyalty to the Host Destination

Tourism, Hospitality and Event Management
2021 | Book
DOI: 10.1007/978-3-030-57288-4_9
EID:

2-s2.0-85125562958
Contributors: Filipe, S.; Barbosa, B.; Amaral Santos, C.; Pinheiro, M.M.; Simões, D.; Paiva Dias, G.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

The contribution of data science applied to customer relationship management: A systematic literature review

Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry
2021 | Book
Part of DOI: 10.4018/978-1-7998-6985-6.ch025
EID:

2-s2.0-85128145797
Contributors: Simoes, D.M.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

The Design of Social Coupons Used as a Digital Promotional Tactic

Advances in Intelligent Systems and Computing
2021 | Book
DOI: 10.1007/978-3-030-72654-6_16
EID:

2-s2.0-85107343327

Part of ISSN: 21945365 21945357
Contributors: Correia, J.S.; Simões, D.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

Young Adults’ Views on Digital Storytelling Campaigns

Innovar
2021-11-01 | Journal article
DOI: 10.15446/innovar.v32n83.99450
Contributors: Belem Barbosa; Dora Simões; Fabiana Leal
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

The Contribution of Data Science Applied to Customer Relationship Management

2021-06-25 | Book chapter
DOI: 10.4018/978-1-7998-6985-6.ch025
Contributors: Dora Maria Simões
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

Between promises and pitfalls: the impact of mobility on the internationalization of higher education

Journal of Further and Higher Education
2021-01-02 | Journal article
DOI: 10.1080/0309877X.2020.1735321
Contributors: Gonçalo Paiva Dias; Belem Barbosa; Claudia Amaral Santos; Margarida M. Pinheiro; Dora Simões; Sandra Filipe
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

App PT-UA: Proposal of an instantiation artefact as facilitator of social learning in a tutoring program

International Journal of Learning Technology
2020 | Journal article
DOI: 10.1504/IJLT.2020.107664
EID:

2-s2.0-85086440671

Part of ISSN: 17418119 14778386
Contributors: Simões, D.; Soares, N.; Moreira, G.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

Book trailers and storytelling in the art of persuading the consumer,Book trailers e digital storytelling na arte de persuadir o consumidor

Atas da Conferencia da Associacao Portuguesa de Sistemas de Informacao
2020 | Conference paper
EID:

2-s2.0-85114324123

Part of ISSN: 2183489X
Contributors: Simões, D.; Costa, R.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

Comunicação para promover a mudança de comportamento dos clientes para o eletrónico/automático

2020 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2504961

HANDLE: http://hdl.handle.net/10773/28940
Contributors: Valiño, Alice Neves
Source: check_circle
CIÊNCIAVITAE

Marketing Relacional na Mira da Disrupção Digital: Pérolas e perigos da implementação de um sistema de CRM em B2B

2020 | Journal article
SOURCE-WORK-ID:

cv-prod-id-2504958

OTHER-ID:

http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/461
Contributors: Simões, Dora Maria; Karachun, Hanna
Source: check_circle
CIÊNCIAVITAE

Social media environments supporting erasmus students' integration,Ambientes de Social Media e a Integração de Estudantes Erasmus

Atas da Conferencia da Associacao Portuguesa de Sistemas de Informacao
2020 | Conference paper
EID:

2-s2.0-85114383052

Part of ISSN: 2183489X
Contributors: Tavares, D.; Simões, D.; Batista, J.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

The Contribution of the Technology Acceptance Model for an Active Teaching and Learning Process in Higher Education

2020 | Book chapter
DOI: 10.4018/978-1-5225-9304-1.ch015
Contributors: Paula Faustino; Dora Simões
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

Book trailers: contributos para o desenvolvimento de vídeos apelativos e persuasivos

2019 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2504956

HANDLE: http://hdl.handle.net/10773/28567
Contributors: Jesus, Raquel Francisca Costa
Source: check_circle
CIÊNCIAVITAE

Customer journey e data marketing no encalço da fidelização de clientes : caso da Sportaddict

2019 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2504955

HANDLE: http://hdl.handle.net/10773/30020
Contributors: Apolinário, Beatriz Arribança
Source: check_circle
CIÊNCIAVITAE

Desenvolvimento de uma ferramenta estratégica: plano de marketing da marca Artipol® - Artes Gráficas, Lda.

2019 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2504959

HANDLE: http://hdl.handle.net/10773/30112
Contributors: Nogueira, Joana Gonçalves Silva
Source: check_circle
CIÊNCIAVITAE

E-mail Marketing: Caso de Estudo InnovAction

2019 | Journal article
DOI: 10.34624/jdmi.v1i2.952
SOURCE-WORK-ID:

cv-prod-id-2504960

OTHER-ID:

https://proa.ua.pt/index.php/jdmi/article/view/952
Contributors: Gomes, Marta; Simões, Dora; Santos, Arnaldo
Source: check_circle
CIÊNCIAVITAE

Metodologias ensino-aprendizagem suportadas em TC: perspetiva do estudante do ensino superior

2019 | Journal article
DOI: 10.34624/id.v6i1.4133
SOURCE-WORK-ID:

cv-prod-id-2504954

OTHER-ID:

https://proa.ua.pt/index.php/id/article/view/4133
Contributors: Simões, Dora; Pinheiro, Margarida M.
Source: check_circle
CIÊNCIAVITAE

The role of ict in enhancing the autonomy of higher education students: Teachers’ insights,O Papel das TIC no Estímulo à Autonomia dos Estudantes do Ensino Superior: Visão dos Professores,El papel de las TIC en la mejora de la autonomía de los estudiantes de educación superior: Perspectivas de los profesores

Education Policy Analysis Archives
2019 | Journal article
DOI: 10.14507/epaa.27.3734
EID:

2-s2.0-85070974791

Part of ISSN: 10682341
Contributors: Simões, D.; Faustino, P.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

Utilização da publicidade em websites de redes sociais: caso da alimentação saudável

2019 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2504991

HANDLE: http://hdl.handle.net/10773/30167
Contributors: Silva, Susana Alvarez Namora e
Source: check_circle
CIÊNCIAVITAE

Utilização de social media pelos estudantes de Erasmus: proposta de uma app agregadora de conteúdos

2019 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2504989

HANDLE: http://hdl.handle.net/10773/29964
Contributors: Tavares, Daniela Sofia Silva
Source: check_circle
CIÊNCIAVITAE

Digital Access and Literacy

Developing Technology Mediation in Learning Environments
2019-12-27 | Book chapter | Author
DOI: 10.4018/978-1-7998-1591-4.ch008
Part of ISBN: 9781799815914
Contributors: Margarida M. Pinheiro; Dora Simões
Source: check_circle
IGI Global
grade
Preferred source (of 3)‎

As plataformas digitais como meio de comunicação e customer engagement: contributos no rebranding da Altice Labs

2018 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2505005

HANDLE: http://hdl.handle.net/10773/24462
OTHER-ID:

202240860202240860
Contributors: Gomes, Marta Raquel Lopes
Source: check_circle
CIÊNCIAVITAE

Desenvolvimento de uma aplicação móvel de suporte ao Programa de Tutoria da Universidade de Aveiro

2018 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2504988

HANDLE: http://hdl.handle.net/10773/25842
OTHER-ID:

202240916
Contributors: Soares, Nuno Miguel Almeida
Source: check_circle
CIÊNCIAVITAE

Impacto de campanhas storytelling nas redes sociais no comportamento dos consumidores millennials

2018 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2505002

HANDLE: http://hdl.handle.net/10773/24886
OTHER-ID:

202237400
Contributors: Leal, Fabiana Maria Gomes
Source: check_circle
CIÊNCIAVITAE

Implementação de estratégias de CRM no mercado B2B: caso da OLI - Sistemas Sanitários, S.A.

2018 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2504990

HANDLE: http://hdl.handle.net/10773/26769
OTHER-ID:

202237389
Contributors: Karachun, Hanna Leonidivna
Source: check_circle
CIÊNCIAVITAE

O Marketing Relacional Aplicado às Clínicas Veterinárias: Um caso de estudo.

2018 | Journal article
SOURCE-WORK-ID:

cv-prod-id-2504987

OTHER-ID:

http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/354
Contributors: Sêco, Ana Cristina; Filipe, Sandra; Simões, Dora
Source: check_circle
CIÊNCIAVITAE

O marketing relacional nas clínicas veterinárias: implementação tecnológica

2018 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2505004

HANDLE: http://hdl.handle.net/10773/26782
OTHER-ID:

202237451
Contributors: Sêco, Ana Cristina de Jesus Cabral
Source: check_circle
CIÊNCIAVITAE

Strategic customer relationship management: laying the ground for CRM implementation in SME contex

2018 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2505006

HANDLE: http://hdl.handle.net/10773/26763
OTHER-ID:

202237478
Contributors: Pinho, Vânia Maria da Silva
Source: check_circle
CIÊNCIAVITAE

The ebook as a business communication strategy

Smart Innovation, Systems and Technologies
2018 | Journal article
DOI: 10.1007/978-3-319-61322-2_21
ISBN: 9783319613215
Source: Self-asserted source
Dora Simões
grade
Preferred source (of 3)‎

Web 2.0 technologies and marketing

Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications
2018 | Book
Part of DOI: 10.4018/978-1-5225-5187-4.ch037
EID:

2-s2.0-85041585716
Contributors: Simões, D.; Filipe, S.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

Smart Marketing with the Internet of Things

IGI Global
2018-07 | Book
DOI: 10.4018/978-1-5225-5763-0
ISBN: 9781522557630
Source: Self-asserted source
Dora Simões
grade
Preferred source (of 2)‎

Are Millennials Ready for the Internet of Things?

Smart Marketing With the Internet of Things
2018-07-20 | Book chapter
DOI: 10.4018/978-1-5225-5763-0.ch011
Part of ISBN: 9781522557630
Contributors: Belem Barbosa; Sandra Filipe; Claudia A. Santos; Dora Sim?es
Source: check_circle
IGI Global
grade
Preferred source (of 3)‎

A partilha de publicações de marcas no Facebook pelos Millennials

2017 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2505016

OTHER-ID:

201937522

HANDLE: http://hdl.handle.net/10773/22986
Contributors: Palma, Luís Carlos Venâncio
Source: check_circle
CIÊNCIAVITAE

As TIC e os ambientes virtuais de aprendizagem no suporte ao processo educativo do ensino superior timorense

2017 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2505012

OTHER-ID:

201942453

HANDLE: http://hdl.handle.net/10773/23148
Contributors: Pinto, José Soares
Source: check_circle
CIÊNCIAVITAE

Brand followers on facebook perceptions and behaviours [Seguidores de marcas no Facebook Perceções e comportamentos]

Iberian Conference on Information Systems and Technologies, CISTI
2017 | Conference paper
DOI: 10.23919/CISTI.2017.7975700
Part of ISBN: 9789899843479
Source: Self-asserted source
Dora Simões
grade
Preferred source (of 3)‎

Could I do it again? One time experiences of Erasmus mobility teachers

2017 | Journal article
SOURCE-WORK-ID:

cv-prod-id-2505010

HANDLE: http://hdl.handle.net/10773/28917
Contributors: Santos, Cláudia Amaral; Barbosa, Belém; Filipe, Sandra; Pinheiro, Margarida M.; Simões, Dora; Dias, Gonçalo Paiva
Source: check_circle
CIÊNCIAVITAE

Fernetinho : desenvolvimento de um eBook infantil como ferramenta de comunicação de marketing em contexto B2B

2017 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2610700

OTHER-ID:

201945894

HANDLE: http://hdl.handle.net/10773/23259
Contributors: Cecílio, Liliana Raquel Pinheiro
Source: check_circle
CIÊNCIAVITAE

Insights into the expectations of mobility students: the impact of Erasmus in their future professional careers

2017 | Journal article
DOI: 10.4995/HEAD17.2017.5360
SOURCE-WORK-ID:

cv-prod-id-2505009

HANDLE: http://hdl.handle.net/10773/28906
Contributors: Pinheiro, Margarida M.; Simões, Dora; Santos, Cláudia Amaral; Filipe, Sandra; Barbosa, Belém; Paiva Dias, Gonçalo
Source: check_circle
CIÊNCIAVITAE

Marketing Tribal: Adaptação Portuguesa e características psicométricas preliminares do questionário de Tribalismo, Lealdade Marca-Equipa, Valor Marca e Identidade pessoal/grupo [Tribal Marketing: Portuguesa Adaptation and preliminary psychometric results of tribalism, team brand loyalty, team brand value and personal/group identity questionnaire]

Espacios
2017 | Journal article
Source: Self-asserted source
Dora Simões

Tribal Marketing: Portuguesa Adaptation and preliminary psychometric results of tribalism, team brand loyalty, team brand value and personal/group identity questionnaire,Marketing Tribal: Adaptação Portuguesa e características psicométricas preliminares do questionário de tribalismo, lealdade marca-equipa, valor marca e identidade pessoal/grupo

Espacios
2017 | Journal article
EID:

2-s2.0-85021338588

Part of ISSN: 07981015
Contributors: de Almeida, H.M.R.; Simões, D.; Silva, C.; Bem-Haja, P.
Source: Self-asserted source
Dora Simões via Scopus - Elsevier
grade
Preferred source (of 2)‎

TEACHER MOBILITY THROUGH THE LENS OF THE THEORIES OF REASONED ACTION AND PLANNED BEHAVIOR

ICERI2017 Proceedings
2017-11 | Conference paper
DOI: 10.21125/iceri.2017.0918
Part of ISBN: 9788469769577
Contributors: Belem Barbosa; Claudia Amaral Santos; Sandra Filipe; Margarida M. Pinheiro; Dora Simões; Gonçalo Paiva Dias
Source: Self-asserted source
Dora Simões via Crossref Metadata Search
grade
Preferred source (of 2)‎

Perfil e perceções dos potenciais participantes num MOOC

Education Policy Analysis Archives
2017-04-03 | Journal article
DOI: 10.14507/epaa.25.2588
Contributors: Dora Simões; Belem Barbosa; Carolina Pinto
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

STUDY AND TRAVEL: STUDENTS’ PERCEPTIONS ON THE IMPORTANCE OF TOURISM IN MOBILITY

INTED2017 Proceedings
2017-03 | Conference paper
DOI: 10.21125/inted.2017.2208
Part of ISBN: 9788461784912
Contributors: Sandra Filipe; Belem Barbosa; Cláudia Amaral Santos; Margarida Pinheiro; Dora Simões; Gonçalo Paiva Dias
Source: Self-asserted source
Dora Simões via Crossref Metadata Search
grade
Preferred source (of 2)‎

WHAT MAKES A MOBILITY CHAMPION? QUALITATIVE INSIGHTS ON TEACHERS’ MOBILITY EXPERIENCES

EDULEARN17 Proceedings
2017-03 | Conference paper
DOI: 10.21125/edulearn.2017.0359
Part of ISBN: 9788469737774
Contributors: Belem Barbosa; Claudia Santos; Sandra Filipe; Margarida Pinheiro; Dora Simões; Gonçalo Dias
Source: Self-asserted source
Dora Simões via Crossref Metadata Search
grade
Preferred source (of 2)‎

Digital media as a driver of a more inclusive higher education: Towards a proposal of an action plan

ACM International Conference Proceeding Series
2016 | Conference paper
DOI: 10.1145/3019943.3019962
Part of ISBN: 9781450347488
Source: Self-asserted source
Dora Simões
grade
Preferred source (of 2)‎

Facebook: a importância de uma estratégia de comunicação planeada

2016 | Dissertation or Thesis
SOURCE-WORK-ID:

cv-prod-id-2505038

OTHER-ID:

201935724

HANDLE: http://hdl.handle.net/10773/21968
Contributors: Dias, Cátia Alexandra Sequeira
Source: check_circle
CIÊNCIAVITAE
Items per page:
Page 1 of 2

Peer review (23 reviews for 3 publications/grants)

Review activity for Education and information technologies. (13)
Review activity for IGI Global Book Chapter Peer Reviews (9)
Review activity for Journal of marketing analytics. (1)
How many people are using ORCID?