JAVIER DIEZ MEDRANO

Biography

Javier Díez Medrano DNI: 05202969- R
Nationality: Spaniard and North American (American Passport)
Researcher ID I-284729
Orcid Code 0000-0002-2430-5701
Scopus Code 57956518900.
DIALNET Code 2938087
Cod UNESCO 6306/07
Born in Ann Arbor, Michigan (USA) the 6th October 1962
Linkedin. Javier Díez Medrano Facebook. DontLookBack Keepwalking
French Bachalaureat at Lycée Français de Madrid (Adscription to Université de Toulouse, France, 1980)


Current Situation:

PhD in Information Sciences (1997) and Degree in Advertising and Public Relations (1985), both at Universidad Complutense, Madrid.
Full time teacher at Universidad CEU San Pablo (2022- today) At School of Business and Economics for students from Business Intelligence Degree, MBA Degree and Marketing Degree., in the subjects "Business Management", "Communication Management", "Brand Management", "Marketing Management" and "Marketing Strategies Management", both in English and Spanish language.

Member of the Quality Committee and Experts Commission in Marketing and coordinator of the Topic Business Management in Business Intelligence at Universidad San Pablo CEU.

During the first stage between 1980 and 1993, I worked in various global advertising agencies, first as an account executive (Publicis and SSC&B Lintas- The Interpublic Group IPG-) and later as Director of Strategic Planning and Director of Media Planning. for international accounts at WPP Ogilvy & Mather. I became the first strategic planner ever in a Spanish advertising agency, in 1990.

In a second phase I was a consultant for my own company, J.D. Comunicación SL, between 1993 and 2012, acting as an image and communication consultant for financial entities such as VISA, BBVA and Banco Santander. During that stage I was also a member of ADC DIRCOM, the Spanish association of communication managers.

Finally, I chose to dedicate myself to university teaching from 2009 to today, first at the European University of Madrid, until 2022, and also at the International School of Protocol, between 2015 and 2018. Since 2022 I belong to the CEU San Pablo.

During my time at the Universidad Europea, I was the intellectual author and first director of the Master's Degree in Communication Management and the Master's Degree in Protocol and Organization of Events.

My teaching has always focused on the fields of corporate communication, commercial communication, brand strategy, international protocol, event organization and business management and marketing strategies, teaching in English and Spanish.

I am the author of a book, several book chapters and about thirty articles in specialized magazines, some with SCOPUS reference.
I have also participated in two research projects with funding from the Spanish State and I have been a speaker at various international conferences in Rejkjavik (Iceland), Marrakech (Morocco), Leiria (Portugal) and Madrid.

I speak Spanish (mother tongue), French (C2) and English (C1).
Ia am a violuntary member of UNICEF, Save the Children and Fundación Vicente Ferrer with experience as a cooperant in India and Ethiopia.

I am Sara's father. she is Chinese, 20 year old, she studies Medicine at University.
I love arts, paintings, music (all styles) and running.