Personal information

Biography

Naz Onel is an Associate Professor of Business Administration at Stockton University, NJ, and teaches graduate and undergraduate courses. At Stockton, Dr. Onel also serves as the Director of the MBA dual-degree program. Her principal areas of research are consumer decision-making and well-being, sustainability marketing, digital consumer behavior, consumer environmental and social behavior, green branding, and corporate social responsibility. Her research studies aim to engage with the environment in its broadest sense, considering the interconnection of ecological, economic, and social elements with an interdisciplinary emphasis. Her research has been published in various reputable refereed journals and books. She also has presented her work at national and international scholarly conferences as well as to businesses and professional organizations as a keynote speaker, invited guest speaker, attended sessions as a panel discussant, and served as a track chair, proceedings editor, and conference chair. She has been an active member of Transformative Consumer Research (TCR) since 2016 and chaired research tracks with a focus on consumer and societal well-being. Dr. Onel has been active in the non-profit community as a professional and volunteer as well, providing consulting services to nonprofits in the areas of strategic planning, Website development, and digital marketing. She serves as the President of the Northeast Business & Economics Association (NBEA), which she served as the conference chair in 2021. She also serves on the TCR Digital Outreach Committee, which disseminates and promotes TCR work and impact within and beyond academia.

Activities

Employment (1)

Stockton University: Galloway, NJ, US

2015-09-01 to present | Associate Professor of Business Studies
Employment
Source: Self-asserted source
Naz Onel

Works (10)

Transforming consumption: The role of values, beliefs, and norms in promoting four types of sustainable behavior

Journal of Consumer Behaviour
2024-03 | Journal article
Contributors: Naz Onel
Source: check_circle
Crossref

The paradoxes of smartphone use: Understanding the user experience in today's connected world

Journal of Consumer Affairs
2022 | Journal article
EID:

2-s2.0-85134544159

Part of ISSN: 17456606 00220078
Contributors: Faber, A.; Bee, C.; Girju, M.; Onel, N.; Rossi, A.M.; Cozac, M.; Lutz, R.J.; Nardini, G.; Song, C.E.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

Explaining Sustainable Consumption: A Theoretical and Empirical Analysis: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science
2020 | Book chapter
EID:

2-s2.0-85125276703

Part of ISSN: 23636173 23636165
Contributors: Onel, N.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

Green business: Not just the color of money

Translating National Policy to Improve Environmental Conditions Impacting Public Health Through Community Planning
2018 | Book chapter
EID:

2-s2.0-85053510573

Contributors: Onel, N.; Fiedler, B.A.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

Tell me your story and I will tell you who you are: Persona perspective in sustainable consumption

Psychology and Marketing
2018 | Journal article
EID:

2-s2.0-85050372373

Part of ISSN: 15206793 07426046
Contributors: Onel, N.; Mukherjee, A.; Kreidler, N.B.; Díaz, E.M.; Furchheim, P.; Gupta, S.; Keech, J.; Murdock, M.R.; Wang, Q.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

“Buy Me, I’m Green”: The Effects of Verbal and Visual Claims on Consumer Responses to Environmental Products: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science
2018 | Book chapter
EID:

2-s2.0-85125185388

Part of ISSN: 23636173 23636165
Contributors: Onel, N.; Ozcan, T.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

Pro-environmental Purchasing Behavior of Consumers: The Role of Norms

Social Marketing Quarterly
2017 | Journal article
EID:

2-s2.0-85018765595

Part of ISSN: 15394093 15245004
Contributors: Onel, N.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

Why do consumers recycle? A holistic perspective encompassing moral considerations, affective responses, and self-interest motives

Psychology and Marketing
2017 | Journal article
EID:

2-s2.0-85029233372

Part of ISSN: 15206793 07426046
Contributors: Onel, N.; Mukherjee, A.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

Business Strategies for Environmental Sustainability

An Integrated Approach to Environmental Management
2016 | Book chapter
EID:

2-s2.0-85019464234

Contributors: Mukherjee, A.; Onel, N.; Nuñez, R.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

The effects of national culture and human development on environmental health

Environment, Development and Sustainability
2014 | Journal article
EID:

2-s2.0-84891627292

Part of ISSN: 1387585X
Contributors: Onel, N.; Mukherjee, A.
Source: Self-asserted source
Naz Onel via Scopus - Elsevier

Peer review (1 review for 1 publication/grant)

Review activity for Journal of business research. (1)