Personal information

financial education, marketing, consumer behavior, consumer vulnerability

Biography

Mateus Ponchio, a native of Brazil, earned his bachelor’s degree in Business from the AMBA, EFMD and AACSB accredited Getulio Vargas Foundation in Sao Paulo, Brazil (2002), and received his Ph.D. degree in Marketing from the same institution in 2006. In that same year, he was a visiting scholar at the University of Otago in Dunedin, New Zealand. In 2007, he was awarded a distinction at the Best Doctoral Thesis Award from CAPES (Coordination for the Improvement of Higher Education Personnel, a Brazilian Government Agency); because of this prize, the City Hall in his hometown, Piracicaba, a city of 450,000 inhabitants, awarded him the title of Honorary Citizen. In 2015, Mateus was a visiting scholar at the Robinson College of Business, Georgia State University in Atlanta, USA. From 2008 to 2021, Mateus has worked at Escola Superior de Propaganda e Marketing in Sao Paulo as professor of Consumer Behavior at the Master and PhD Programs in Business, which he coordinated from 2019 to 2021. He is currently associate professor at Getulio Vargas Foundation in Sao Paulo, Brazil (FGV-EAESP). In addition, he serves as scientific editor for Revista de Administracao de Empresas (RAE) and as a member of the International Journal of Bank Marketing editorial review board. He has published in journals such as the Journal of Macromarketing, Journal of Marketing Management, Journal of Consumer Behaviour, International Journal of Bank Marketing, Journal of Product and Brand Management, International Journal of Consumer Studies, Marketing Intelligence and Planning, Journal of Consumer Marketing, Review of Business Management, Brazilian Marketing Journal, among others, on topics such as consumer values, financial well-being, consumer vulnerability and cross-cultural issues. He is an active member of the Association for Consumer Research, European Marketing Academy and of the Brazilian ANPAD association for research. His hobbies are chess and table tennis.

Activities

Employment (2)

Fundação Getúlio Vargas Escola de Administração de Empresas de São Paulo: Sao Paulo, SP, BR

2008-08-01 to present | Associate Professor (TDS)
Employment
Source: Self-asserted source
Mateus Ponchio

ESPM: São Paulo, São Paulo, BR

2008-11-03 to 2021-12-31 | Full Professor (Marketing)
Employment
Source: Self-asserted source
Mateus Ponchio

Education and qualifications (3)

Georgia State University: Atlanta, GA, US

2015-08-10 to 2016-01-10 | Post Doctoral Stage (Marketing)
Education
Source: Self-asserted source
Mateus Ponchio

FGV-EAESP: São Paulo, São Paulo, BR

2003-02-01 to 2006-09-29 | Ph D (Marketing)
Education
Source: Self-asserted source
Mateus Ponchio

University of Otago: Dunedin, Otago, NZ

2006-02-01 to 2006-06-30 | Visiting scholar (Marketing)
Qualification
Source: Self-asserted source
Mateus Ponchio

Professional activities (4)

Conselho Nacional de Desenvolvimento Científico e Tecnológico: Brasilia, DF, BR

2021-03-01 to present | Ad Hoc reviewer
Service
Source: Self-asserted source
Mateus Ponchio

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior: Brasilia, Distrito Federal, BR

2012-01-01 to present | Ad Hoc reviewer
Service
Source: Self-asserted source
Mateus Ponchio

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior: Brasilia, Distrito Federal, BR

2024-10-03 | THE INFLUENCE OF MATERIALISM ON CONSUMPTION INDEBTEDNESS IN THE CONTEXT OF LOW INCOME CONSUMERS FROM THE CITY OF SÃO PAULO (Prêmio Capes de Tese - 2007 Edition - Honorable Mention - ADMINISTRAÇÃO PÚBLICA E DE EMPRESAS, CIÊNCIAS CONTÁBEIS E TURISMO - Author)
Distinction
Source: check_circle
CAPES

Emerald Publishing: VIC, VIC, AU

2020-12-31 | International Journal of Bank Marketing - Literati Award Winner 2020 - Outstanding Paper
Distinction
Source: Self-asserted source
Mateus Ponchio

Funding (2)

Financial well-being and consumer vulnerability

2021-03 to 2024-02 | Grant
Conselho Nacional de Desenvolvimento Científico e Tecnológico (Brasilia, Brasilia, DF, BR)
GRANT_NUMBER:

308703/2020-0

Source: Self-asserted source
Mateus Ponchio

A influência da alfabetização financeira, do materialismo e da orientação temporal sobre o bem-estar financeiro dos indivíduos

2018-04 to 2020-03 | Grant
Fundação de Amparo à Pesquisa do Estado de São Paulo (São Paulo, BR)
GRANT_NUMBER: 2017/16659-2
Source: Self-asserted source
Mateus Ponchio

Works (34)

Examining unethical sales practices in retail banking: a hermeneutic analysis of employee perceptions in Brazil

Journal of Financial Services Marketing
2024-12 | Journal article
Contributors: Roberta Gabriela Basílio; Mateus Canniatti Ponchio; Rafaela Almeida Cordeiro
Source: check_circle
Crossref

Antecedentes do comportamento sustentável em viagens de turismo de natureza no Brasil

REVISTA ACADÊMICA OBSERVATÓRIO DE INOVAÇÃO DO TURISMO
2024-10-14 | Journal article
Contributors: Armistrong Martins da Silva; Áurio Lúcio Leocádio da Silva; Núbia Costa de Almeida Braga; Daniel Barboza Guimarães; Mateus Canniatti Ponchio
Source: check_circle
Crossref

Sustainable behavior in nature tourism travel: the influence of local infrastructure

Revista de Administração da UFSM
2024-07-25 | Journal article
Contributors: Luis Felipe Cândido; Dhieciane de Sousa Araújo; Áurio Lúcio Leocádio; Daniel Barboza Guimarães; Mateus Canniatti Ponchio
Source: check_circle
Crossref

Using item response theory in the assessment of the financial well-being scale: an application in Brazil and India

International Journal of Bank Marketing
2023-12-01 | Journal article
Contributors: Mateus Canniatti Ponchio; Mayank Jyotsna Soni; Mousumi Singha Mahapatra; Soumya Sarkar
Source: check_circle
Crossref

Perceived financial well-being as antecedent of psychological well-being: evidence from Brazil

ReMark - Revista Brasileira de Marketing
2023-01-04 | Journal article
Contributors: Mateus Canniatti Ponchio; Simoni Fernanda Rohden; Frederike Budiner Mette
Source: check_circle
Crossref

Consumer brand engagement concept and measurement: Toward a refined approach

Journal of Retailing and Consumer Services
2022-09 | Journal article
Contributors: Carlos Eduardo Lourenço; Joseph F. Hair, Jr.; Felipe Zambaldi; Mateus Canniatti Ponchio
Source: check_circle
Crossref

Functional, psychological and emotional barriers and the resistance to the use of digital banking services

Innovation & Management Review
2021-09-17 | Journal article
Contributors: Alexandre Alves dos Santos; Mateus Canniatti Ponchio
Source: check_circle
Crossref

Women’s financial well‐being: A systematic literature review and directions for future research

International Journal of Consumer Studies
2021-07 | Journal article
Contributors: Virginia Nicolau Gonçalves; Mateus Canniatti Ponchio; Roberta Gabriela Basílio
Source: check_circle
Crossref

Validação da Escala Perceived Financial Well-Being no Contexto Brasileiro

Revista Interdisciplinar de Marketing
2020-10-04 | Journal article
Contributors: Mateus Canniatti Ponchio; Rafaela Almeida Cordeiro; Virgínia Nicolau Gonçalves
Source: check_circle
Crossref

A Gift Economy Perspective on the Cycle of Financial Vulnerability

Journal of Macromarketing
2019 | Journal article
EID:

2-s2.0-85058945877

Contributors: Cordeiro, R.A.; Wong, N.; Ponchio, M.C.
Source: Self-asserted source
Mateus Ponchio via Scopus - Elsevier

Cognitive and emotional resistance to innovations: concept and measurement

Journal of Product and Brand Management
2019 | Journal article
EID:

2-s2.0-85070263046

Contributors: Castro, C.A.B.; Zambaldi, F.; Ponchio, M.C.
Source: Self-asserted source
Mateus Ponchio via Scopus - Elsevier

Explanatory mechanisms of the decision to buy on credit: The role of materialism, impulsivity and financial knowledge

Journal of Behavioral and Experimental Finance
2019 | Journal article
EID:

2-s2.0-85055861294

Contributors: Mette, F.M.B.; de Matos, C.A.; Rohden, S.F.; Ponchio, M.C.
Source: Self-asserted source
Mateus Ponchio via Scopus - Elsevier

The antecedents and consequences of financial literacy: a meta-analysis

International Journal of Bank Marketing
2019-09-02 | Journal article
Contributors: Fernando De Oliveira Santini; Wagner Junior Ladeira; Frederike Monika Budiner Mette; Mateus Canniatti Ponchio
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

Personal factors as antecedents of perceived financial well-being: evidence from Brazil

International Journal of Bank Marketing
2019-06-03 | Journal article
Contributors: Mateus Canniatti Ponchio; Rafaela Almeida Cordeiro; Virginia Nicolau Gonçalves
Source: check_circle
Crossref
grade
Preferred source (of 3)‎

DO FUTURE-ORIENTED PEOPLE SAVE MORE? THE MEDIATING ROLE OF FINANCIAL KNOWLEDGE IN THE RELATIONSHIP BETWEEN FUTURE ORIENTATION AND PERSONAL FINANCIAL SECURITY

Revista Brasileira de Marketing
2018 | Journal article
Contributors: Goncalves, Virginia Nicolau; Ponchio, Mateus Canniatti
Source: check_circle
Web of Science Researcher Profile Sync

O modelo de moderação simples e seu emprego no campo da administração

Internext
2018-01-08 | Journal article
Contributors: Mateus Canniatti Ponchio; André Samartini
Source: check_circle
Crossref
grade
Preferred source (of 2)‎

Evaluating co-branded products: the socioeconomic strata effect

Marketing Intelligence and Planning
2016 | Journal article
EID:

2-s2.0-84988514120

Contributors: Cordeiro, R.A.; Ponchio, M.C.; Mazzon, J.A.
Source: Self-asserted source
Mateus Ponchio via Scopus - Elsevier
grade
Preferred source (of 2)‎

Understanding the vulnerability of blind consumers: adaptation in the marketplace, personal traits and coping strategies

Journal of Marketing Management
2016 | Journal article
EID:

2-s2.0-84955734048

Contributors: Falchetti, C.; Ponchio, M.C.; Botelho, N.L.P.
Source: Self-asserted source
Mateus Ponchio via Scopus - Elsevier
grade
Preferred source (of 2)‎

Lealdade do Consumidor e Programas de Fidelidade: uma análise topográfica do campo de conhecimento à luz da bibliometria, estatística espacial e redes sociais

R. Ci. Adm.
2015-04 | Journal article
Contributors: Viviane Moura Rocha; Mateus Canniatti Ponchio; Eduardo De Rezende Francisco
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 2)‎

Lifestyles related to eating habits in ready meal consumption: Comparative study between São Paulo and Rome

Lifestyles Related to Eating Habits in Ready Meal Consumption: Comparative Study between São Paulo and Rome
2014 | Book
EID:

2-s2.0-84952783111

Contributors: Siekierski, P.; Ponchio, M.C.
Source: Self-asserted source
Mateus Ponchio via Scopus - Elsevier

Measurement in Marketing: Current Scenario, Recommendations and Challenges

REMark
2014-05-01 | Journal article
Contributors: Felipe Zambaldi; Francisco José Da Costa; Mateus Canniatti Ponchio
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 2)‎

Fatores Determinantes da Propensão ao Consumo de Cirurgias Plásticas Estéticas

REMark
2013 | Journal article
Contributors: Mateus Canniatti Ponchio; Carla Giglioli Martins; Cecilia Bandeira de Melo Vieira; Daniela Menezes
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 2)‎

Influence of Lifestyles Related to Eating Habits in Ready Meal Consumption: comparative study between São Paulo and Rome

RBGN
2013 | Journal article
Contributors: Paulette Siekierski; Mateus Canniatti Ponchio; Vivian Iara Strehlau
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 3)‎

O Consumo de Cirurgia Estética: a Influência da Autoestima e do Materialismo

RGSS
2013 | Journal article
Contributors: Viviane Yamasaki; Mateus Canniatti Ponchio; Susana Costa e Silva; Thelma Valéria Rocha
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 2)‎

An Assessment of the consumer ethnocentric scale (CETSCALE): evidences from Brazil

BBR
2012 | Journal article
Contributors: Vivian Iara Strehlau; Mateus Canniatti Ponchio; Eduardo Loebel
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 2)‎

Reasons for outsourcing services in medium and large companies

BBR
2011 | Journal article
Contributors: Marcos Antonio Ferruzzi; Mário Sacomano Neto; Eduardo Eugênio Spers; Mateus Canniatti Ponchio
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 2)‎

De prospect a aluno: fatores influenciadores da escolha de uma instituição de ensino superior

2010 | Journal article
Part of ISSN: 1984-8196
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 3)‎

Development of an indicator of propensity to energy commercial losses using geospatial statistical techniques and socio-economic data: the case of AES Eletropaulo

2010 | Journal article
Part of ISSN: 1678-6971
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 3)‎

HEURISTICS IN THE CONSUMPTION OF HIGHER EDUCATION SERVICES

Revista Brasileira de Marketing
2010 | Journal article
Contributors: Mestrinel dos Santos, Mauro Jonathan; Spers, Eduardo Eugeio; Ponchio, Mateus Canniatti; Rocha, Thelma ValRia
Source: check_circle
Web of Science Researcher Profile Sync

HEURÍSTICAS NO CONSUMO DE SERVIÇOS DE EDUCAÇÃO SUPERIOR

2010 | Journal article
Part of ISSN: 2177-5184
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 3)‎

Análise dos fatores de resistência na implantação de sistemas de informação na manufatura de eletrônicos

2009 | Journal article
Part of ISSN: 1807-1775
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 3)‎

Materialism as a predictor variable of low income consumer behavior when entering into installment plan agreements

2008 | Journal article
Part of ISSN: 1472-0817
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 3)‎

Materialismo

2008 | Journal article
Part of ISSN: 2178-938X
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 3)‎

Uso de fontes de recomendação fortes e fracas na escolha de veículo

2003 | Journal article
Part of ISSN: 1676-5648
Source: Self-asserted source
Mateus Ponchio via Crossref Metadata Search
grade
Preferred source (of 3)‎

Peer review (42 reviews for 14 publications/grants)

Review activity for Financial counseling and planning : (1)
Review activity for Information technology & people. (2)
Review activity for International journal of bank marketing. (18)
Review activity for International journal of consumer studies. (4)
Review activity for International journal of social economics. (1)
Review activity for International social science journal. (2)
Review activity for Journal of consumer behaviour (1)
Review activity for Journal of financial services marketing. (2)
Review activity for Journal of happiness studies. (1)
Review activity for Marketing intelligence & planning. (4)
Review activity for RAC. Revista de Administração Contemporânea. (1)
Review activity for RAE. (1)
Review activity for RAUSP Management journal (1)
Review activity for REGE Revista de Gestão. (3)