Personal information

Activities

Employment (4)

University of Vaasa: Vaasa, FI

2023-08-01 to 2024-07-31 | Postdoctoral researcher (School of Marketing and Communication)
Employment
Source: Self-asserted source
Maria Eronen-Valli

University of Vaasa: Vaasa, FI

2021-08-01 to 2023-07-31 | University teacher (School of Marketing and Communication)
Employment
Source: Self-asserted source
Maria Eronen-Valli

University of Vaasa: Vaasa, FI

2017-01-01 to 2017-09-30 | Researcher on a grant (Ella & Georg Ehrnrooth Foundation & Otto A. Malm's donation foundation) (Communication Studies)
Employment
Source: Self-asserted source
Maria Eronen-Valli

University of Vaasa: Vaasa, FI

2014-08-01 to 2016-12-31 | University teacher (Communication Studies)
Employment
Source: Self-asserted source
Maria Eronen-Valli

Education and qualifications (1)

University of Vaasa: Vaasa, FI

2009 to 2015 | Doctor of Philosophy (Communication Studies)
Education
Source: Self-asserted source
Maria Eronen-Valli

Professional activities (4)

University of Vaasa: Vaasa, FI

2023-02-09 to 2023-02-10 | Chair in the symposium "Communicating with Purpose" (Communication Studies)
Service
Source: Self-asserted source
Maria Eronen-Valli

University of Helsinki: Helsinki, FI

2016-04-08 to 2016-04-09 | Co-organizer of a workshop concerning organizational ethos in digital media (A conference of Finnish Association for Media and Communication Studies) (Communication Studies)
Service
Source: Self-asserted source
Maria Eronen-Valli

University of Bergen: Bergen, NO

2014-06-04 to 2014-06-05 | Visiting scholar in a project "Navigating the Limelight: Celebrity and the Media in the Nordic Countries" (Department of Information Science and Media Studies)
Invited position
Source: Self-asserted source
Maria Eronen-Valli

North Carolina State University: Raleigh, US

2012-08 to 2012-12 | Visiting PhD student/ researcher in CRDM doctoral program (Communication, Rhetoric, and Digital Media (CRDM))
Invited position
Source: Self-asserted source
Maria Eronen-Valli

Funding (1)

Shifting investment cultures in digital spaces (339181)

Contract
Research Council of Finland (Helsinki, FI)
Part of GRANT_NUMBER: 339181
Source: Self-asserted source
Maria Eronen-Valli

Works (22)

Introduction: Diversity in Communication

VAKKI Publications
2024-12-13 | Journal article
Contributors: Ella Lillqvist; Maria Eronen-Valli; Eveliina Salmela
Source: check_circle
Crossref

Interdiscursive resistance by Ukrainian companies: Wartime fundraising on Kickstarter as commercial and societal rhetoric

Discourse & Communication
2024-10-29 | Journal article
Contributors: Maria Eronen-Valli
Source: check_circle
Crossref

Media literacy meets financial literacy: ways of identifying online consumer-scams [Medialukutaito kohtaa talouslukutaidon: keinoja kuluttajia huijaavien verkkosisältöjen tunnistamiseen]

Media education as a contributor to well-being and inclusion [Mediakasvatus hyvinvoinnin ja osallisuuden tukena]
2024-05-28 | Book chapter | Writing - original draft
Contributors: Maria Eronen-Valli; Jaana Rahko
Source: Self-asserted source
Maria Eronen-Valli

Just investing? The ideograph of 'investment' in feminine influencers' rhetoric in a context of crowdfunding

RSA (Just Rhetoric)
2024-05-25 | Conference paper | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Victims or survivors? Visual rhetoric in crowdfunding campaigns in times of crisis

Helsinki Photomedia 2024
2024-04-12 | Conference abstract | Writing - original draft
Contributors: Maria Eronen-Valli; Virpi Salojärvi
Source: Self-asserted source
Maria Eronen-Valli

<Investment> as an ideograph in various contexts of crowdfunding: Exploring diversity of financial discourse ['Sijoittaminen' ideografina joukkorahoituksen eri konteksteissa: rahoitusdiskurssin moninaisuuden tarkastelua]

2024-02-09 | Conference abstract | Writing - original draft
Contributors: Maria Eronen-Valli; Heidi Hirsto
Source: Self-asserted source
Maria Eronen-Valli

Companies' crowdfunding calls as genre hybrids during Covid pandemic and Russo-Ukrainian war [Yritysten joukkorahoituskutsut genrehybrideinä koronapandemian ja Ukrainan sodan aikana]

Vakki Publications (Communicating with Purpose)
2023-12-21 | Journal article | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Ideographs and audiences of crowdfunding: Ideological meanings of financing in digital spaces [Joukkorahoituskampanjoiden ideografit ja yleisöt: rahoittamisen ideologisia merkityksiä digitaalisissa tiloissa]

AFinLA autumn symposium
2023-11-10 | Conference abstract | Writing - original draft
Contributors: Maria Eronen-Valli; Heidi Hirsto
Source: Self-asserted source
Maria Eronen-Valli

Lateral reading may help identifying fake shopping sites [Poikittainen lukutapa voi auttaa huijausverkkokaupan tunnistamisessa]

The Finnish Society on Media Education
2023-10-13 | Interactive resource | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

The role of visual rhetoric in crowdfunding discourse in times of crisis

ADDA 2023 (Theme: Contemporary Societies in Digital Discourse)
2023-10-13 | Conference abstract | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Fundraising as emotional and political action: Rhetoric in crowdfunding campaigns of Ukrainian companies during the wartime

NordMedia23
2023-08-16 | Conference paper | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Personal focus as appeal: Self-expressions as part of digital rhetoric [Henkilökohtaisuuden vetovoima: Itseilmaisut osana digitaalista retoriikkaa]

Digitalisoituva viestintä muuttuvassa maailmassa (Waaramaa, Teija; Nissilä, Niina, eds)
2023-05-12 | Book chapter | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Methods of discourse studies within the study of digital rhetoric [Diskurssintutkimuksen menetelmiä digitaalisen retoriikan tutkimuksessa]

AFinLA-e: Soveltavan kielitieteen tutkimuksia
2018-12-14 | Journal article
Part of ISSN: 1798-7822
Contributors: Lotta Lehti; Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Rhetoric against Human Centrism in Finnish Animal Protection Movement from Late 19th Century Booklets to Blog Posts

RSA Conference (Rhetoric and Change)
2016-05-29 | Conference paper | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Rhetoric of Self-Expressions in Online Celebrity Gossip

2015-04 | Dissertation or Thesis | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Moral argumentation as a rhetorical practice in popular online discourse: Examples from online comment sections of celebrity gossip

Discourse &amp; Communication
2014-08 | Journal article
Part of ISSN: 1750-4813
Part of ISSN: 1750-4821
Contributors: Maria Eronen
Source: Self-asserted source
Maria Eronen-Valli

‘It’s so wrong yet so funny’: celebrity violence, values and the Janus-faced cultural public sphere online

Celebrity Studies
2014-04-03 | Journal article
Part of ISSN: 1939-2397
Part of ISSN: 1939-2400
Contributors: Maria Eronen
Source: Self-asserted source
Maria Eronen-Valli

Digital enthymeme: morality, emotions, and materialism in new media participation

Sociedad de la Información (New media, audience and emotional connectivity)
2013 | Journal article | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Point of view as challenge

Vakki Publications
2013 | Edited book | Writing - review & editing
Contributors: Maria Eronen-Valli; Marinella Rodi-Risberg
Source: Self-asserted source
Maria Eronen-Valli

The Message of the Media: When the Traditional and New Media Meet. A Book in Honour of Professor Tarmo Malmberg [Välineiden viesti: kun perinteinen ja uusi media kohtaavat. Juhlakirja professori Tarmo Malmbergin kunniaksi]

University of Vaasa, Communication Studies
2012-08 | Edited book | Writing - review & editing
Contributors: Maria Eronen-Valli; Simo Pieniniemi
Source: Self-asserted source
Maria Eronen-Valli

Being local and establishing ethos: a paradox of community building in global cyberspace?

Local and Mobile. Linking mobilities, mobile communication and locative media
2012-03-17 | Conference abstract | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli

Autobiographical moralizing in celebrity discussions on the Internet – how do discussion participants confess and testify in Finnish and English?

AFinLAn yearbook 2011 (Kielenkäyttö verkossa ja verkostoissa)
2011 | Journal article | Writing - original draft
Contributors: Maria Eronen-Valli
Source: Self-asserted source
Maria Eronen-Valli