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The graphic identification of the letterpress printing offices in São Paulo: 1900-1930
Tipografia Paulistana
Graphic design

Keywords

Typography, Graphic Design, Graphic Identification, Design History

Countries

Brazil, Italy

Biography

Obtained a Ph.D. degree from the Faculty of Architecture and Urbanism at the University of São Paulo, Brazil, and the Doctoral School of the Università IUAV di Venezia, Italy. Holds a Master's degree in Communication and Cognition from the Senac University Center – Senac SP, and a Bachelor's degree in Visual Communication from the University of Salvador – Unifacs. Served as a Postgraduate Professor at Escola da Cidade – Faculty of Architecture and Urbanism in São Paulo during the second semester of 2023. Currently serves as an assistant curator of museum collections at the Paulista Museum of the University of São Paulo. His primary research interests include the history of design in Brazil, ephemeral prints, graphic memory, and material culture.

Activities

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Education and qualifications (4)

Universidade de São Paulo: São Paulo, São Paulo, BR

2018-03-01 to 2023-10-03 | PhD in Science - Postgraduate Program in Design (Faculdade de Arquitetura e Urbanismo)
Education
Source: Self-asserted source
Pereira, Fabio

Università Iuav di Venezia: Venezia, Veneto, IT

2021-11-01 to 2022-04-30 | Double PhD (Scuola di Dottorato)
Education
Source: Self-asserted source
Pereira, Fabio

Centro Universitário Senac: Sao Paulo, São Paulo, BR

2008-03-01 to 2010-11-10 | Master in Design
Education
Source: Self-asserted source
Pereira, Fabio

Universidade Salvador: Salvador, Bahia, BR

2004-03-01 to 2008-03-01 | Bachelor in Design
Education
Source: Self-asserted source
Pereira, Fabio

Professional activities (7)

University of São Paulo: São Paulo, São Paulo, Brazil, BR

2023-08-25 to present | Technical service for the identification and cataloging of typographic collections (Museu do Ipiranga)
Service
Source: Self-asserted source
Pereira, Fabio

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior: Brasilia, Distrito Federal, BR

2024-11-06 | A IDENTIFICAÇÃO GRÁFICA DAS OFICINAS TIPOGRÁFICAS PAULISTANAS: 1900-1930 (Prêmio Capes de Tese - 2024 Edition - Honorable Mention - ARQUITETURA, URBANISMO E DESIGN - Author)
Distinction
Source: check_circle
CAPES

Escola da Cidade – Faculty of Architecture and Urbanism: São Paulo, São Paulo, Brazil, BR

2023-08-01 to 2023-12-31 | Postgraduate Professor (Postgraduate Program in Design)
Service
Source: Self-asserted source
Pereira, Fabio

University of São Paulo – Faculty of Architecture and Urbanism: São Paulo, São Paulo, Brazil, BR

2019-02-01 to 2019-06-30 | Teaching assistant (Undergraduate course in Design - Typography)
Service
Source: Self-asserted source
Pereira, Fabio

University of São Paulo – Faculty of Architecture and Urbanism: São Paulo, São Paulo, Brazil, BR

2018-03-01 to 2018-07-30 | Teaching assistant (Undergraduate course in Design - Type Design)
Service
Source: Self-asserted source
Pereira, Fabio

University of São Paulo – Faculty of Architecture and Urbanism: São Paulo, São Paulo, Brazil, BR

2017-07-01 to 2017-11-30 | Teaching assistant (Undergraduate course in Design - Typography)
Service
Source: Self-asserted source
Pereira, Fabio

Fonte Artes Gráficas: São Paulo, São Paulo, Brazil, BR

2008-04-14 to 2017-06-30 (Graphic Design)
Service
Source: Self-asserted source
Pereira, Fabio

Funding (4)

The metal movable types from the Tércio Ferdinando Gaudêncio collection: contributions to the studies of material culture of urban crafts at the Museu Paulista

2024-08 to 2026-07 | Grant
São Paulo Research Foundation (São Paulo, BR)
GRANT_NUMBER:

2023/17671-7
Source: Self-asserted source
Pereira, Fabio

The Graphic Identification of Letterpress Printing Shops in São Paulo: 1900-1930

2021-11 to 2022-04 | Grant
São Paulo Research Foundation (São Paulo, BR)
GRANT_NUMBER:

2021/10314-9
Source: Self-asserted source
Pereira, Fabio

Graphic identification of printing offices in the city of São Paulo: 1900-1930

2018-10 to 2021-03 | Grant
São Paulo Research Foundation (São Paulo, BR)
GRANT_NUMBER:

2018/03383-1
Source: Self-asserted source
Pereira, Fabio
grade
Preferred source (of 2)‎

Typographic variations: parameters for the development of digital type families

2009-03 to 2010-11 | Grant
São Paulo Research Foundation (São Paulo, BR)
GRANT_NUMBER:

2008/02143-5
Source: Self-asserted source
Pereira, Fabio

Works (31)

A database for understanding early Brazilian graphic design

13th International Conferences on Design History and Studies
2024 | Conference paper | Conceptualization, Data curation, Formal analysis, Investigation
Contributors: Pereira, Fabio; Emanuela Bonini Lessing; Priscila Lena Farias
Source: Self-asserted source
Pereira, Fabio

Letterheads of letterpress printing shops in São Paulo city and in Venice (1900‐1930)

I Encontro Internacional da Rede Latino-americana de Cultura Gráfica e III Rastros Leitores – Seminário Internacional da Edição e do Livro
2024 | Conference paper | Writing - original draft, Investigation
Contributors: Pereira, Fabio; Priscila Lena Farias
Source: Self-asserted source
Pereira, Fabio

Comparando tipos: os repertórios tipográficos da coleção Tércio Ferdinando Gaudêncio e da plataforma Tipografia Paulistana

Anais do XV Congresso Brasileiro de Pesquisa e Desenvolvimento em Design - P&D Design
2024-12-24 | Conference paper | Methodology, Writing - review & editing
Contributors: Camila Kurianski Freitas Santos; Pereira, Fabio; Priscila Lena Farias
Source: Self-asserted source
Pereira, Fabio

Gavetas tipográficas da coleção Tércio Ferdinando Gaudêncio: procedimentos para catalogação das famílias tipográficas

Anais do XV Congresso Brasileiro de Pesquisa e Desenvolvimento em Design - P&D Design
2024-12-24 | Conference paper | Conceptualization, Methodology, Writing - review & editing
Contributors: Fernanda Duarte Bruneli; Yukie Camila Ohashi; Pereira, Fabio; Fabiola Margoth Zambrano Figueroa; Solange Ferraz de Lima
Source: Self-asserted source
Pereira, Fabio

Memória gráfica: o uso de artefatos gráficos nos estudos de história do design

Ensaios em design: diálogos e experiências
2024-12-23 | Book chapter | Conceptualization, Data curation, Formal analysis, Writing - original draft, Writing - review & editing
Contributors: Pereira, Fabio; Piaia, Jade; Moretto, Paulo
Source: Self-asserted source
Pereira, Fabio

A dinâmica espacial das oficinas tipográficas paulistanas nos séculos XIX e XX

Anais do Museu Paulista: História e Cultura Material
2024-12-18 | Journal article
DOI: 10.11606/1982-02672024v32e40
Contributors: Fabio Mariano Cruz Pereira; Jade Samara Piaia; Priscila Farias
Source: check_circle
Crossref

Lettering on the façades of letterpress printing shops in São Paulo (1900-1930)

7ª SPDesign – Seminário de Pesquisa do PPG Design FAU USP, 2023
2024-06 | Conference abstract | Investigation, Conceptualization, Writing - original draft
Contributors: Pereira, Fabio; Farias, Priscila; Lessing, Emanuela Bonini
Source: Self-asserted source
Pereira, Fabio

Categorization of the graphic marks in the identification of the letterpress printing offices in São Paulo (1900-1930)

6º SPDesign – Seminário de Pesquisa do PPG Design FAU USP
2024-03 | Conference abstract | Writing - original draft
DOI: 10.5151/6spdesign-024
Contributors: Pereira, Fabio; Priscila Lena FARIAS
Source: Self-asserted source
Pereira, Fabio

Typographic vignettes

5o SPDesign - Seminário de Pesquisa do Programa de Pós-graduação em Design da FAU USP
2023 | Conference abstract
DOI: 10.5151/5spdesign-25
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Tipografia italiana e paulistana dei primi del '900

SID - Conferenza annuale della Società Italiana di Design: DesignIntorno
2023-12 | Conference paper | Writing - original draft
Part of ISBN: 9788894338072
Contributors: Pereira, Fabio; Lessing, Emanuela Bonini; Farias, Priscila Lena
Source: Self-asserted source
Pereira, Fabio

Gestão dos dados da pesquisa sobre memória tipográfica paulistana

FAU USP
2022 | Lecture
Source: Self-asserted source
Pereira, Fabio

Methodological procedures to analyze graphic elements and identify letterpress print shops in São Paulo (1900-1930)

4a Jornada de Pesquisa do LabVisual
2022 | Conference abstract | Writing - original draft
ISBN: 9786589514152
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Para além do design, timbres e etiquetas como elementos para estudo da cultura material

Revista do Arquivo
2022-06 | Magazine article
Contributors: Pereira, Fabio
Source: Self-asserted source
Pereira, Fabio

European Pioneers of São Paulo City Letterpress Printing

AIS/Design. Storia e Ricerche
2021 | Journal article
Part of ISSN: 2281-7603
Contributors: Piaia, Jade; Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Memoria grafica: Storia del design e cultura materiale

Confini e contesti: la doppia prospettiva della ricerca in design
2021 | Book chapter | Writing - original draft
Contributors: Pereira, Fabio
Source: Self-asserted source
Pereira, Fabio

Anúncios de oficinas tipográficas paulistanas (1900-1930)

InfoDesign - Revista Brasileira de Design da Informação
2021-12-20 | Journal article
DOI: 10.51358/id.v18i2.929
Contributors: Fabio Mariano Cruz Pereira; Priscila Farias
Source: check_circle
Crossref

An analysis of the visual identification of early São Paulo city letterpress printing shops

12th Internacional Conference on Design History and Design Studies
2020 | Conference paper
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Photographic images adjustments for the analysis of signboards in São Paulo early 20th century urban landscape

Blucher Design Proceedings
2020 | Journal issue or edition
DOI: 10.5151/4spdesign-4spdesign_14
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

The graphic identification of letterpress printing offices in São Paulo (1900-1930)

3º Seminário de Pesquisa do Programa de Pós-Graduação em Design da FAUUSP, 2019
2020-12 | Conference abstract
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Graphic identification of printing offices in the city of São Paulo: 1900-1930

2º Seminário de Pesquisa do Programa de PósGraduação em Design da FAUUSP
2019 | Conference abstract
DOI: 10.5151/2spddesign-014_31
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio
grade
Preferred source (of 2)‎

Information, typography and persuasion in Brazilian late 19th and early 20th century ephemera

Information Design Journal
2019 | Journal article
DOI: 10.1075/idj.25.2.03per
Part of ISSN: 0142-5471
Part of ISSN: 1569-979X
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Proposta de aplicação de análise gráfica ao estudo de um documento manuscrito português do século XVIII

30° Simpósio Nacional de História
2019 | Conference paper
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

The graphic signatures of the Typographia do Diario Official do Estado de São Paulo

13º Congresso Pesquisa e Desenvolvimento em Design
2019 | Conference paper
DOI: 10.5151/ped2018-4.2_aco_10
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

A model for description and categorization of early twentieth century letterpress printing offices advertisements

Blucher Design Proceedings
2018 | Conference paper
DOI: 10.5151/cidi2017-122
Contributors: Pereira, Fabio; Farias, Priscila; Braga, Marcos
Source: Self-asserted source
Pereira, Fabio

Marcas de uma história, histórias de uma marca

100 anos de edição gráfica da Pinacoteca do Estado: 1912-2012
2013 | Book chapter
Part of ISBN: 9788582560150
Contributors: Pereira, Fabio; Tome, Gilberto
Source: Self-asserted source
Pereira, Fabio

Análise de variações tipográficas

Cadernos de Pós-Graduação em Arquitetura e Urbanismo
2011 | Journal article
Part of ISSN: 1809-4120
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Variações tipográficas em famílias tipográficas sem serifa para textos longos

Anais do 5º Congresso Internacional de Design da Informação
2011 | Conference paper
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Notas para uma análise de variações tipográficas em famílias tipográficas não serifadas

Pesquisa em design, comunicação e cognição
2010 | Book chapter
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Parâmetros para o desenvolvimento de variações tipográficas em famílias sem serifa

P&D DESIGN 2010 - 9o Congresso Brasileiro de Pesquisa e Desenvolvimento em Design
2010 | Conference paper
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Seleção de variações tipográficas não serifadas

4o Congresso Internacional de Design da Informação
2009 | Conference poster
Contributors: Pereira, Fabio; Farias, Priscila
Source: Self-asserted source
Pereira, Fabio

Design de tipos e ensino

Infodesign
2008 | Journal article
Part of ISSN: 1808-5377
Source: Self-asserted source
Pereira, Fabio
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