Personal information

Activities

Employment (1)

University College Dublin: Dublin, IE

Assistant Professor of Marketing (Marketing)
Employment
Source: Self-asserted source
Anshu Suri

Education and qualifications (1)

HEC Montréal: Montreal, CA

PhD (Marketing)
Education
Source: Self-asserted source
Anshu Suri

Works (6)

The greenguard effect: When and why consumers react less negatively following green product failures

Journal of the Academy of Marketing Science
2023-12-02 | Journal article
Part of ISSN: 0092-0703
Part of ISSN: 1552-7824
Contributors: Ali Tezer; Matthew Philp; Anshu Suri
Source: Self-asserted source
Anshu Suri

This Product Seems Better Now: How Social Media Influencers’ Opinions Impact Consumers’ Post-failure Responses

International Journal of Electronic Commerce
2023-07-03 | Journal article
Part of ISSN: 1086-4415
Part of ISSN: 1557-9301
Contributors: Anshu Suri; Bo Huang; Sylvain Sénécal
Source: Self-asserted source
Anshu Suri

Is service recovery of equal importance for private vs public complainers?

Journal of Business Research
2022-12 | Journal article
Part of ISSN: 0148-2963
Contributors: Anshu Suri; Mathieu Béal; Anshu Suri; Nguyen Nguyen; Yany Grégoire; Sylvain Sénécal
Source: Self-asserted source
Anshu Suri

A systematic review of brand transgression, service failure recovery and product-harm crisis: integration and guiding insights

Journal of the Academy of Marketing Science
2020 | Journal article
EID:

2-s2.0-85070291732

Part of ISSN: 15527824 00920703
Contributors: Khamitov, M.; Grégoire, Y.; Suri, A.
Source: Self-asserted source
Anshu Suri via Scopus - Elsevier

Synthesizing Negative Critical Incidents: Integration of Service Failure–Recovery and Brand Transgression Streams: An Abstract

Developments in Marketing Science: Proceedings of the Academy of Marketing Science
2020 | Book chapter
EID:

2-s2.0-85125276581

Part of ISSN: 23636173 23636165
Contributors: Khamitov, M.; Grégoire, Y.; Suri, A.
Source: Self-asserted source
Anshu Suri via Scopus - Elsevier

I Can Forgive You, But I Can’t Forgive the Firm: An Examination of Service Failures in the Sharing Economy

Journal of Marketing Theory and Practice
2019 | Journal article
EID:

2-s2.0-85073206156

Part of ISSN: 19447175 10696679
Contributors: Suri, A.; Huang, B.; Sénécal, S.
Source: Self-asserted source
Anshu Suri via Scopus - Elsevier

Peer review (5 reviews for 2 publications/grants)

Review activity for Journal of business ethics. (4)
Review activity for Journal of business research. (1)