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France

Activities

Employment (1)

MBS School of Business: Montpellier, FR

2020-09-01 to present | Associate Professor (Marketing, Sales and Branding)
Employment
Source: Self-asserted source
Niek Althuizen

Education and qualifications (1)

RSM Erasmus University: Rotterdam, Zuid-Holland, NL

2000-09-01 to 2006-08-31 | PhD (Marketing)
Education
Source: Self-asserted source
Niek Althuizen

Works (18)

Through the Partisan Looking Glass: Evidence of Asymmetric Credibility and Persuasion Effects of Unverified Negative Brand Information on Social Media

Journal of Advertising
2025-02-15 | Journal article
Contributors: Niek Althuizen
Source: Self-asserted source
Niek Althuizen
grade
Preferred source (of 2)‎

Understanding and managing the Self-Wise during a healthcare crisis

Social Science & Medicine
2023-10 | Journal article | Author
Part of ISSN: 0277-9536
Contributors: Niek Althuizen; Victoria-Sophie Osburg
Source: Self-asserted source
Niek Althuizen
grade
Preferred source (of 2)‎

The Effects of Exposure to Others’ Ideas and their Ratings on Online Crowdsourcing Platforms on the Quantity and Novelty of Subsequently Generated Ideas

Journal of Product Innovation Management
2022-03-25 | Journal article
Source: Self-asserted source
Niek Althuizen
grade
Preferred source (of 2)‎

Crowdsourcing Ideas Using Product Prototypes: The Joint Effect of Prototype Enhancement and the Product Design Goal on Idea Novelty

Management Science
2021-07-09 | Journal article
Part of ISSN: 0025-1909
Part of ISSN: 1526-5501
Source: Self-asserted source
Niek Althuizen
grade
Preferred source (of 2)‎

Revisiting Berlyne's inverted U‐shape relationship between complexity and liking: The role of effort, arousal, and status in the appreciation of product design aesthetics

Psychology & Marketing
2021-01-15 | Journal article
Part of ISSN: 0742-6046
Part of ISSN: 1520-6793
Source: Self-asserted source
Niek Althuizen
grade
Preferred source (of 2)‎

Brand activism: Does courting controversy help or hurt a brand?

International Journal of Research in Marketing
2020 | Journal article
EID:

2-s2.0-85081662989

Part of ISBN:

01678116

Contributors: Mukherjee, S.; Althuizen, N.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier
grade
Preferred source (of 2)‎

Using structural technology acceptance models to segment intended users of a new technology: Propositions and an empirical illustration

Information Systems Journal
2018 | Journal article
EID:

2-s2.0-85051166727

Contributors: Althuizen, N.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier
grade
Preferred source (of 2)‎

Communicating a Key Benefit Claim Creatively and Effectively through Five Conveyor Properties

Psychology and Marketing
2017 | Journal article
EID:

2-s2.0-85006414924

Contributors: Althuizen, N.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

Is It a Masterpiece? Social Construction and Objective Constraint in the Evaluation of Excellence

Social Psychology Quarterly
2017 | Journal article
EID:

2-s2.0-85034955634

Contributors: Sgourev, S.V.; Althuizen, N.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

The Effects of IT-Enabled Cognitive Stimulation Tools on Creative Problem Solving: A Dual Pathway to Creativity

Journal of Management Information Systems
2016 | Journal article
EID:

2-s2.0-84975127327

Contributors: Althuizen, N.; Reichel, A.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

Managerial Decision-Making in Marketing: Matching the Demand and Supply Side of Creativity

Journal of Marketing Behavior
2016-12-29 | Journal article
Source: Self-asserted source
Niek Althuizen

"Notable" or "Not Able": When Are Acts of Inconsistency Rewarded?

American Sociological Review
2014 | Journal article
EID:

2-s2.0-84898872055

Contributors: Sgourev, S.V.; Althuizen, N.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

Pièces de Résistance? Core and Casual Consumers' Valuations of Aesthetically Incongruent Artworks

Psychology and Marketing
2014 | Journal article
EID:

2-s2.0-84903995293

Contributors: Althuizen, N.; Sgourev, S.V.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

Supporting creative problem solving with a case-based reasoning system

Journal of Management Information Systems
2014 | Journal article
EID:

2-s2.0-84904999919

Contributors: Althuizen, N.; Wierenga, B.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

Help that is not recognized: Harmful neglect of decision support systems

Decision Support Systems
2012 | Journal article
EID:

2-s2.0-84868670962

Contributors: Althuizen, N.; Reichel, A.; Wierenga, B.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

The relative performance of different methods for selecting creative marketing personnel

Marketing Letters
2012 | Journal article
EID:

2-s2.0-84870679180

Contributors: Althuizen, N.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

The validity of two brief measures of creative ability

Creativity Research Journal
2010 | Journal article
EID:

2-s2.0-77951028622

Contributors: Althuizen, N.; Wierenga, B.; Rossiter, J.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

Advances in marketing management support systems

International Series in Operations Research and Management Science
2008 | Book
EID:

2-s2.0-84955111672

Contributors: Wierenga, B.; van Bruggen, G.H.; Althuizen, N.A.P.
Source: Self-asserted source
Niek Althuizen via Scopus - Elsevier

Peer review (1 review for 1 publication/grant)

Review activity for PloS one. (1)