Mirjana Pejić Bach is a Full Professor at the Department of Informatics at the Faculty of Economics & Business. She graduated at the Faculty of Economics & Business – Zagreb, where she also received her Ph.D. degree in Business, submitting a thesis on “System Dynamics Applications in Business Modelling“ in 2003. She is the recipient of the “Mijo Mirkovic“ award for the paper “Surviving in an environment of financial indiscipline: a case study from a transition country” published in System Dynamics Review. Mirjana was also educated at MIT Sloan School of Management in the field of System Dynamics Modelling, and at OliviaGroup in the field of data mining. She participates in number of EU FP7 projects, and is an Expert for Erasmus Mundus.