Personal information

digital journalism, business models, innovation, financial sustainability, online communities
Portugal, Brazil

Biography

Natasha Ramos holds a bachelor's degree in Social Communication with a specialization in Journalism from the Pontifical Catholic University of São Paulo (PUC-SP), a postgraduate degree in Media, Information, and Culture from the Latin American Center for Culture and Communication Studies at the University of São Paulo (CELACC-USP), a master’s degree from the Graduate Program in Journalism at the Federal University of Santa Catarina (PPGJOR-UFSC), in the research line of Technologies, Languages, and Innovation, and is a PhD candidate in the Digital Media program at NOVA University of Lisbon. She is also a researcher at the Communication Institute of NOVA University of Lisbon (ICNOVA), at the Media Innovation Observatory (Obi.Media), and at the Social Observatory for Artificial Intelligence and Digital Data (OSIADD). Her research focuses on business model configurations that enable the financial sustainability of digital-born news outlets.

Activities

Employment (7)

Universidade Nova de Lisboa: Lisbon, Lisbon, PT

2024-02-02 to present | PhD Candidate (Communication Institute of NOVA University of Lisbon - ICNOVA)
Employment
Source: Self-asserted source
Alessandra Natasha Costa Ramos

FSB Comunicação: São Paulo, São Paulo, BR

2023-05-01 to 2023-12-31 | Communication Consultant (Communications)
Employment
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Hill+Knowlton Brasil: São Paulo, São Paulo, BR

2022-12-01 to 2023-04-10 | Senior Account Executive (Communications)
Employment
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Agência Papoca: São Paulo, São Paulo, BR

2021-11-20 to 2022-11-30 | SEO Copywriter (Digital Marketing)
Employment
Source: Self-asserted source
Alessandra Natasha Costa Ramos

União Brasileira dos Estudantes Secundaristas - UBES: São Paulo, São Paulo, BR

2020-08-11 to 2021-08-11 | Communication Coordinator (Communications)
Employment
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Contra Regras Produção e Comunicação Ltda.: São Paulo, São Paulo, BR

2016-06-20 to 2018-08-03 | Communication Coordinator (Communications)
Employment
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Associação Nacional de Pós-Graduandos - ANPG: São Paulo, São Paulo, BR

2014-03-03 to 2016-06-17 | Communication Coordinator (Communications)
Employment
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Education and qualifications (5)

Universidade Nova de Lisboa: Lisbon, Lisbon, PT

2023-09-15 to present | PhD (Communication Institute of NOVA - ICNOVA)
Education
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Universidade Federal de Santa Catarina: Florianopolis, Santa Catarina, BR

2019-08-05 to 2021-12-14 | Master’s degree in the research line: Technologies, Languages, and Innovation (Journalism)
Education
Source: Self-asserted source
Alessandra Natasha Costa Ramos

The University of Texas at Austin: Austin, Texas, US

2018-08 to 2018-12 | Academic English Program (English Language Center)
Education
Source: Self-asserted source
Alessandra Natasha Costa Ramos

University of Sao Paulo: São Paulo, São Paulo, BR

2013-02-01 to 2014-07-01 | Postgraduate degree in Media, Information, and Culture (Latin American Center for Culture and Communication Studies - CELACC)
Education
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Pontifical Catholic University of São Paulo: São Paulo, São Paulo, BR

2006-03-01 to 2010-07-01 | Bachelor's Degree in Journalism (Social Communication)
Education
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Funding (2)

Communities in the business models of digital-born news outlets in Brazil and Portugal

2024-02 to 2028-01 | Grant
Fundação para a Ciência e a Tecnologia (Lisbon, Lisbon, PT)
GRANT_NUMBER:

2023.01983.BD

Source: Self-asserted source
Alessandra Natasha Costa Ramos

Financial sustainability of digital-born news outlets in Brazil

2019-09 to 2021-12 | Grant
Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (Florianópolis, SC, BR)
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Works (17)

Update of the Independent Journalism Map in Brazil: functioning business models

Comunicação Mídia e Consumo
2024-12-26 | Journal article | Author
Part of ISSN: 1983-7070
Contributors: Alessandra Natasha Costa Ramos; Stefanie Carlan da Silveira
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Online communities: uses and functionalities of Discord, WhatsApp, and Instagram, and an innovative platform proposal for Digital Journalism

INN2024 – II International Conference on Media Innovation
2024-09-12 | Conference presentation
Contributors: Alessandra Natasha Costa Ramos
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Communities in Digital Journalism: a study of Agência Pública's allies program on Instagram

RIPE PSM Public Service Media for Innovation and Sustainability
2024-05-16 | Conference presentation
Contributors: Alessandra Natasha Costa Ramos
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Sustainability of entrepreneurial journalistic arrangements in Brazil: a study of seven digital-native ones

Brazilian journalism research
2022-08-29 | Journal article | Author
Part of ISSN: 1981-9854
Part of ISSN: 1808-4079
Contributors: Alessandra Natasha Costa Ramos; Stefanie Carlan da Silveira
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Communities in Digital Journalism: the role of social media in audience engagement

Journalism and Platformization: Contemporary Investigative Approaches
2021 | Book chapter
Part of ISBN: 978-85-524-0206-0
Contributors: Alessandra Natasha Costa Ramos
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Serving the community, the cause, or capital: alternative journalistic arrangements in Santa Catarina

Alternative and Independent Journalistic Arrangements in Brazil: Organization, Sustainability, and Productive Routines
2021 | Book chapter
Part of ISBN: 978-65-88640-47-0
Contributors: Alessandra Natasha Costa Ramos; Andressa Kikuti; Jacques Mick; Dairan Paul; Jefferson Sousa
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Sustentabilidad financiera de medios periodísticos nativos digitales: los ejemplos brasileros del sitio JOTA y de la Agencia Pública

Otras plataformas: Tramas de una convergencia periférica en sectores populares, comunitarios, cooperativos y alternativos.
2021 | Book chapter
Part of ISBN: 978-987-4969-55-2
Contributors: Alessandra Natasha Costa Ramos
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Financial sustainability of digital-born news outlets in Brazil: a study based on the Independent Journalism Map

2021-12-21 | Dissertation or Thesis
Contributors: Alessandra Natasha Costa Ramos
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Complex narratives in native digital media: a study of eight arrangements present in the Independent Journalism Map

19th National Meeting of Journalism Researchers (SBPJor)
2021-11-12 | Conference proceedings
Part of ISSN: 2316-7564
Contributors: Alessandra Natasha Costa Ramos; Stefanie Carlan da Silveira
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Innovation and sustainability in new economic journalistic arrangements in Santa Catarina

Revista Observatório
2021-10-01 | Journal article
Part of ISSN: 2447-4266
Contributors: Alessandra Natasha Costa Ramos; Stefanie Carlan da Silveira; Dairan Paul
Source: Self-asserted source
Alessandra Natasha Costa Ramos
grade
Preferred source (of 2)‎

At the service of the community, cause or capital: alternative journalistic arrangements to the major media corporations in Santa Catarina

Brazilian journalism research
2021-08-30 | Journal article
Part of ISSN: 1981-9854
Part of ISSN: 1808-4079
Contributors: Alessandra Natasha Costa Ramos; Andressa Kikuti; Jacques Mick; Dairan Paul; Jefferson Sousa
Source: Self-asserted source
Alessandra Natasha Costa Ramos
grade
Preferred source (of 3)‎

About PPGJOR/UFSC

2020 | Translation
Contributors: Alessandra Natasha Costa Ramos; Olga Clarindo Lopes
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Financial sustainability of Brazilian digital-born news outlets

10th Student Conference of the Graduate Program in Journalism at the Federal University of Santa Catarina - PPGJOR/UFSC
2020 | Conference paper
Part of ISSN: 2526-1231
Contributors: Alessandra Natasha Costa Ramos
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Digital natives and their practices in social networks: analysis of the collaborative coverage "Especial Covid-19"

Comunicando
2020-12-29 | Journal article
Part of ISSN: 2184-0636
Contributors: Alessandra Natasha Costa Ramos; Olga Clarindo Lopes
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Funding of digital-born outlets: the case of the website O Barato de Floripa

13th National Symposium of the Brazilian Association of Cyberculture Researchers (ABCiber)
2020-12-19 | Conference paper
Part of ISSN: 2175-2389
Contributors: Alessandra Natasha Costa Ramos
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Social media usage by digital natives: a study of the Covid-19 special coverage by Azmina Magazine, Data_Labe, Gênero e Número, and Énois

18th National Meeting of Journalism Researchers (SBPJor)
2020-11-06 | Conference paper
Part of ISSN: 2316-7564
Contributors: Alessandra Natasha Costa Ramos; Olga Clarindo Lopes
Source: Self-asserted source
Alessandra Natasha Costa Ramos

Business models for independent Brazilian Online Journalism

9th Student Conference of the Graduate Program in Journalism at the Federal University of Santa Catarina - PPGJOR/UFSC
2019 | Conference paper
Part of ISSN: 2526-1231
Contributors: Alessandra Natasha Costa Ramos
Source: Self-asserted source
Alessandra Natasha Costa Ramos